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Norman Peng

Norman Peng publishes mostly in Marketing, Management, Monitoring, Policy and Law and Organizational Behavior and Human Resource Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Human-Animal Interaction Studies and Education and Learning Interventions.

World rank
#299,809
of 1,633,909 ranked researchers
Rank in United Kingdom
#26,834
of 90,785
Works
17
Citations
147
Citations per work
8.6

What does Norman Peng research?

Marketing: 33.3%Management, Monitoring, Policy and Law: 8.3%Organizational Behavior and Human Resource Management: 8.3%Developmental and Educational Psychology: 8.3%other fields: 41.8%33%top field
Marketing33.3%Management, Monitoring, Policy and Law8.3%Organizational Behavior and Human Resource Management8.3%Developmental and Educational Psychology8.3%other fields41.8%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing33% of their works
  2. 2Management, Monitoring, Policy and Law8% of their works
  3. 3Organizational Behavior and Human Resource Management8% of their works
  4. 4Developmental and Educational Psychology8% of their works
  5. 5Sociology and Political Science8% of their works
  6. 6Demography8% of their works

Research topics

Which keywords describe Norman Peng's research?

The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Customer Experience, Customer Satisfaction, Dog Domestication, Environmental Attitudes and Environmental Innovation.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Consumer Behavior32 topics
  2. Brand Equity21 topic
  3. Brand Trust21 topic
  4. Customer Experience11 topic
  5. Customer Satisfaction11 topic
  6. Dog Domestication11 topic
  7. Environmental Attitudes11 topic
  8. Environmental Innovation11 topic
  9. Flow Theory11 topic
  10. Genomic Analysis11 topic
  11. Green Consumption11 topic
  12. Multichannel Retailing11 topic
  13. Online Education11 topic
  14. Pro-environmental Behavior11 topic
  15. Service Quality11 topic
  16. Smart Learning11 topic
  17. Student Engagement11 topic

Where does Norman Peng work?

Norman Peng's main affiliation in the publication record is University of Westminster, United Kingdom.

How many publications and citations does Norman Peng have?

Science Explorer counts 17 works and 147 citations for Norman Peng, ranking #299,809 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.