Science Explorer Interactive view Map

Paul D. Berger

Paul D. Berger publishes mostly in Marketing, Education and Management Science and Operations Research, on topics such as Consumer Market Behavior and Pricing, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.

World rank
#454,138
of 1,633,909 ranked researchers
Rank in United States
#155,184
of 358,040
Works
56
Citations
193
Citations per work
3.4

What does Paul D. Berger research?

Marketing: 19.2%Education: 8.2%Management Science and Operations Research: 6.8%Management Information Systems: 6.8%other fields: 59.0%19%top field
Marketing19.2%Education8.2%Management Science and Operations Research6.8%Management Information Systems6.8%other fields59.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing19% of their works
  2. 2Education8% of their works
  3. 3Management Science and Operations Research7% of their works
  4. 4Management Information Systems7% of their works
  5. 5Strategy and Management6% of their works
  6. 6Statistics and Probability6% of their works

Research topics

Which keywords describe Paul D. Berger's research?

The keywords of their largest research topics: Consumer Behavior, Marketing Strategies, Retail Economics, Brand Equity, Brand Trust, Risk Management, Customer Satisfaction and Service Quality.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Consumer Behavior92 topics
  2. Marketing Strategies51 topic
  3. Retail Economics51 topic
  4. Brand Equity41 topic
  5. Brand Trust41 topic
  6. Risk Management42 topics
  7. Customer Satisfaction31 topic
  8. Service Quality31 topic
  9. Customer Experience21 topic
  10. Data Science21 topic
  11. Disruption Mitigation21 topic
  12. Information Sharing21 topic
  13. Multichannel Retailing21 topic
  14. Multicollinearity21 topic
  15. Regression Analysis21 topic
  16. Statistics Anxiety21 topic
  17. Supply Chain Coordination21 topic
  18. Supply Chain Resilience21 topic

Where does Paul D. Berger work?

Paul D. Berger's main affiliation in the publication record is Bentley University, United States.

How many publications and citations does Paul D. Berger have?

Science Explorer counts 56 works and 193 citations for Paul D. Berger, ranking #454,138 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.