Shih‐Shuo Yeh
Shih‐Shuo Yeh publishes mostly in Sociology and Political Science, Marketing and Social Psychology, on topics such as Diverse Aspects of Tourism Research, Consumer Behavior in Brand Consumption and Identification and Digital Marketing and Social Media.
- World rank
- #154,960 of 7,710,434 ranked researchers
- Rank in Taiwan
- #423 of 57,035
- Works
- 62
- Citations
- 2.5k
- Citations per work
- 39.8
What does Shih‐Shuo Yeh research?
Shih‐Shuo Yeh's work is mostly in Social Sciences (33%), Business, Management and Accounting (30%), Psychology (14%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences4776.6%
- Social Sciences2133.4%
- Business, Management and Accounting1829.5%
- Psychology813.7%
- Everything else1523.4%
- 1Sociology and Political Science29% of their works
- 2Marketing18% of their works
- 3Social Psychology14% of their works
- 4Organizational Behavior and Human Resource Management9% of their works
- 5Transportation4% of their works
- 6Strategy and Management3% of their works
Research topics
- Diverse Aspects of Tourism Research
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Customer Service Quality and Loyalty
- Nostalgia and Consumer Behavior
- Cruise Tourism Development and Management
- Recreation, Leisure, Wilderness Management
- Sport and Mega-Event Impacts
Which keywords describe Shih‐Shuo Yeh's research?
The keywords of their largest research topics: COVID-19 Impact, Destination Image, Tourist Satisfaction, Consumer Behavior, Brand Equity, Brand Trust, Electronic Word-of-Mouth and Social Media.
- Mega Events
- Constraints
- Memory
- Cruise Tourism
- Customer Satisfaction
- Social Media
- Brand Trust
- Consumer Behavior
- Destination Image
- COVID-19 Impact
- Tourist Satisfaction
- Brand Equity
- Electronic Word-of-Mouth
- Well-being
- Service Quality
- Environmental Impact
- Nostalgia
- Leisure
- Sport Tourism
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 19 words, with their numbers
- COVID-19 Impact362 topics
- Destination Image281 topic
- Tourist Satisfaction281 topic
- Consumer Behavior252 topics
- Brand Equity171 topic
- Brand Trust171 topic
- Electronic Word-of-Mouth151 topic
- Social Media151 topic
- Well-being152 topics
- Customer Satisfaction121 topic
- Service Quality121 topic
- Cruise Tourism81 topic
- Environmental Impact81 topic
- Memory81 topic
- Nostalgia81 topic
- Constraints71 topic
- Leisure71 topic
- Mega Events61 topic
- Sport Tourism61 topic
Where does Shih‐Shuo Yeh work?
Shih‐Shuo Yeh's main affiliation in the publication record is National Chiayi University, Taiwan.
How many publications and citations does Shih‐Shuo Yeh have?
OpenAlex counts 62 works and 2,466 citations for Shih‐Shuo Yeh, an h-index of 21, ranking #154,960 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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