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Stephen L. Vargo

Stephen L. Vargo publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Service and Product Innovation, Customer Service Quality and Loyalty and Consumer Behavior in Brand Consumption and Identification.

World rank
#21,287
of 1,633,909 ranked researchers
Rank in United States
#10,064
of 358,040
Works
39
Citations
1.2k
Citations per work
31.6

What does Stephen L. Vargo research?

Marketing: 44.4%Organizational Behavior and Human Resource Management: 20.0%Sociology and Political Science: 13.3%Strategy and Management: 8.9%other fields: 13.4%44%top field
Marketing44.4%Organizational Behavior and Human Resource Management20.0%Sociology and Political Science13.3%Strategy and Management8.9%other fields13.4%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing44% of their works
  2. 2Organizational Behavior and Human Resource Management20% of their works
  3. 3Sociology and Political Science13% of their works
  4. 4Strategy and Management9% of their works
  5. 5Business and International Management7% of their works
  6. 6Management of Technology and Innovation4% of their works

Research topics

Which keywords describe Stephen L. Vargo's research?

The keywords of their largest research topics: Co-Creation, Service Innovation, Value Creation, Customer Satisfaction, Service Quality, Brand Trust, Consumer Behavior and Electronic Word-of-Mouth.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Co-Creation162 topics
  2. Service Innovation141 topic
  3. Value Creation141 topic
  4. Customer Satisfaction71 topic
  5. Service Quality71 topic
  6. Brand Trust41 topic
  7. Consumer Behavior41 topic
  8. Electronic Word-of-Mouth41 topic
  9. Market Dynamics42 topics
  10. Social Media41 topic
  11. Emerging Markets31 topic
  12. Frugal Innovation31 topic
  13. Institutional Theory21 topic
  14. Open Innovation21 topic
  15. Organizational Change21 topic
  16. Platform Competition21 topic
  17. Two-Sided Markets21 topic
  18. User-Centric Design21 topic

Where does Stephen L. Vargo work?

Stephen L. Vargo's main affiliation in the publication record is University of Hawaiʻi at Mānoa, United States.

How many publications and citations does Stephen L. Vargo have?

Science Explorer counts 39 works and 1,232 citations for Stephen L. Vargo, ranking #21,287 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.