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Researcher · Gyeongsang National University · South Korea

Sung-Eui Cho

Sung-Eui Cho publishes mostly in Marketing, Sociology and Political Science and Management Information Systems, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Software Reliability and Analysis Research.

OpenAlex
World rank
#4,564,180
of 7,710,434 ranked researchers
Rank in South Korea
#78,375
of 162,609
Works
17
Citations
105
Citations per work
6.2
h-index
5
i10-index 4Top 77% in Marketing
Sung-Eui Cho

What does Sung-Eui Cho research?

Sung-Eui Cho's work is mostly in Business, Management and Accounting (40%), Social Sciences (12%), Decision Sciences (10%).

Social Sciences: 11 works · 62.5% of their workBusiness, Management and Accounting: 7 works · 39.6% of their workManagement Information Systems: 2 works · 12.5% of their workMarketing: 2 works · 12.5% of their workManagement of Technology and Innovation: 1 works · 8.3% of their workStrategy and Management: 1 works · 6.3% of their workSocial Sciences: 2 works · 12.5% of their workSociology and Political Science: 2 works · 12.5% of their workDecision Sciences: 2 works · 10.4% of their workInformation Systems and Management: 2 works · 10.4% of their workEverything else: 6 works · 37.5% of their workTHEIR WORKSung-Eui Cho17works
Social Sciences62%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting739.6%
    2. Social Sciences212.5%
    3. Decision Sciences210.4%
  2. Everything else637.5%
  1. 1Marketing12% of their works
  2. 2Sociology and Political Science12% of their works
  3. 3Management Information Systems12% of their works
  4. 4Information Systems and Management10% of their works
  5. 5Management of Technology and Innovation8% of their works
  6. 6Strategy and Management6% of their works

Research topics

Which keywords describe Sung-Eui Cho's research?

The keywords of their largest research topics: Electronic Word-of-Mouth, Information Systems, Social Media, Technology Acceptance Model, Architecture-Based Approach, Assembly Planning, Business Strategy and Design for Manufacture.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 16 words, with their numbers
  1. Electronic Word-of-Mouth51 topic
  2. Information Systems51 topic
  3. Social Media51 topic
  4. Technology Acceptance Model51 topic
  5. Architecture-Based Approach21 topic
  6. Assembly Planning21 topic
  7. Business Strategy21 topic
  8. Design Thinking21 topic
  9. Design for Manufacture21 topic
  10. Engineering Design21 topic
  11. Entrepreneurial Orientation21 topic
  12. IT Alignment21 topic
  13. Mass Customization21 topic
  14. Opportunity Recognition21 topic
  15. Product Modularity21 topic
  16. Software Reliability Modeling21 topic

Where does Sung-Eui Cho work?

Sung-Eui Cho's main affiliation in the publication record is Gyeongsang National University, South Korea.

How many publications and citations does Sung-Eui Cho have?

OpenAlex counts 17 works and 105 citations for Sung-Eui Cho, an h-index of 5, ranking #4,564,180 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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