Tim Oliver Brexendorf
Tim Oliver Brexendorf publishes mostly in Strategy and Management, Marketing and Management of Technology and Innovation, on topics such as Corporate Identity and Reputation, Digital Innovation in Industries and Consumer Behavior in Brand Consumption and Identification.
- World rank
- #647,122 of 1,633,909 ranked researchers
- Rank in Germany
- #38,304 of 86,443
- Works
- 20
- Citations
- 35
- Citations per work
- 1.8
What does Tim Oliver Brexendorf research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Strategy and Management29% of their works
- 2Marketing29% of their works
- 3Management of Technology and Innovation18% of their works
- 4Organizational Behavior and Human Resource Management12% of their works
- 5Education6% of their works
- 6Sociology and Political Science6% of their works
Research topics
Which keywords describe Tim Oliver Brexendorf's research?
The keywords of their largest research topics: Brand Equity, Corporate Reputation, Financial Performance, Brand Trust, Business Models, Consumer Behavior, Digital Transformation and Social Media.
- Teaching Methods
- Information Technology
- Consumer Engagement
- Integrated Marketing Communication
- Employer Branding
- Social Media
- Consumer Behavior
- Brand Trust
- Corporate Reputation
- Brand Equity
- Financial Performance
- Business Models
- Digital Transformation
- Customer Relationship Management
- IMC
- Recruitment
- Electronic Word-of-Mouth
- Pedagogy
- Value Chains
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 19 words, with their numbers
- Brand Equity52 topics
- Corporate Reputation41 topic
- Financial Performance41 topic
- Brand Trust31 topic
- Business Models31 topic
- Consumer Behavior31 topic
- Digital Transformation31 topic
- Social Media32 topics
- Customer Relationship Management22 topics
- Employer Branding21 topic
- IMC21 topic
- Integrated Marketing Communication21 topic
- Recruitment21 topic
- Consumer Engagement11 topic
- Electronic Word-of-Mouth11 topic
- Information Technology11 topic
- Pedagogy11 topic
- Teaching Methods11 topic
- Value Chains11 topic
Where does Tim Oliver Brexendorf work?
Tim Oliver Brexendorf's main affiliation in the publication record is WHU – Otto Beisheim School of Management, Germany.
How many publications and citations does Tim Oliver Brexendorf have?
Science Explorer counts 20 works and 35 citations for Tim Oliver Brexendorf, ranking #647,122 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.