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Researcher · University of Windsor · Canada

Zhenzhong Ma

Zhenzhong Ma publishes mostly in Strategy and Management, Economics and Econometrics and Sociology and Political Science, on topics such as Customer Service Quality and Loyalty, Technology Adoption and User Behaviour and Knowledge Management and Sharing.

World rank
#480,714
of 1,633,909 ranked researchers
Rank in Canada
#16,094
of 38,960
Works
17
Citations
131
Citations per work
7.7

What does Zhenzhong Ma research?

Strategy and Management: 17.4%Economics and Econometrics: 13.0%Sociology and Political Science: 8.7%Communication: 8.7%other fields: 52.2%17%top field
Strategy and Management17.4%Economics and Econometrics13.0%Sociology and Political Science8.7%Communication8.7%other fields52.2%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Strategy and Management17% of their works
  2. 2Economics and Econometrics13% of their works
  3. 3Sociology and Political Science9% of their works
  4. 4Communication9% of their works
  5. 5Information Systems and Management9% of their works
  6. 6Organizational Behavior and Human Resource Management9% of their works

Research topics

Which keywords describe Zhenzhong Ma's research?

The keywords of their largest research topics: Social Media, Social Capital, Consumer Engagement, Customer Satisfaction, Electronic Word-of-Mouth, Entrepreneurship, Information Systems and Knowledge Sharing.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Social Media42 topics
  2. Social Capital32 topics
  3. Consumer Engagement21 topic
  4. Customer Satisfaction21 topic
  5. Electronic Word-of-Mouth21 topic
  6. Entrepreneurship22 topics
  7. Information Systems21 topic
  8. Knowledge Sharing21 topic
  9. Service Quality21 topic
  10. Technology Acceptance Model21 topic
  11. Virtual Communities21 topic
  12. Analytics11 topic
  13. Big Data11 topic
  14. Crowdfunding11 topic
  15. Fintech11 topic
  16. Johnson Noise11 topic
  17. Secure Communication11 topic
  18. Start-Up Firms11 topic
  19. Venture Capital11 topic

Where does Zhenzhong Ma work?

Zhenzhong Ma's main affiliation in the publication record is University of Windsor, Canada.

How many publications and citations does Zhenzhong Ma have?

Science Explorer counts 17 works and 131 citations for Zhenzhong Ma, ranking #480,714 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.