Topic · Marketing
Consumer Market Behavior and Pricing
Consumer Market Behavior and Pricing is a research topic within Marketing. Science Explorer counts 33k research works in it since 1950. 10.0% of them reached the world's top 10% most cited for their field and year.
This cluster of papers explores the economic analysis of retail and marketing strategies, focusing on topics such as consumer behavior, online advertising, price perception, brand loyalty, store brands, market competition, and e-commerce. It delves into the impact of various promotional tactics, the influence of store image on consumer perceptions, and the dynamics of consumer demand in the digital age.
- Retail Economics
- Marketing Strategies
- Consumer Behavior
- Online Advertising
- Price Perception
- Brand Loyalty
- Store Brands
- Market Competition
- Consumer Choice
- E-commerce
- Research works
- 33k fractional, since 1950
- In the world top 10%
- 3.3k per year above
- Top-10% rate
- 10.0% share of its works in the world top 10%
- Growth, 2018-21 → 2022-25
- +4% the tick is no change
- Largest producer
United States
33% of the 10 largest, 2022-now
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