Most cited papers in Corporate Identity and Reputation
What are the most cited papers in Corporate Identity and Reputation?
The most cited paper in Corporate Identity and Reputation is "The Commitment-Trust Theory of Relationship Marketing" (Robert M. Morgan, Shelby D. Hunt, 1994), with 10,929 citations. Next come "Alumni and their alma mater: A partial test of the reformulated model of organizational identification" (5,770) and "Organizational Images and Member Identification" (4,936).
Showing 50 of 97 papers. Every paper with more than 721 citations is listed.
| # | Paper | ||
|---|---|---|---|
| 1 | The Commitment-Trust Theory of Relationship Marketing Robert M. Morgan, Shelby D. Hunt · Journal of Marketing | Jul 1994 | 10,929 |
| 2 | Alumni and their alma mater: A partial test of the reformulated model of organizational identification Fred A. Mael, Blake E. Ashforth · Journal of Organizational Behavior | Mar 1992 | 5,770 |
| 3 | Organizational Images and Member Identification Jane E. Dutton, Janet M. Dukerich, Celia Virginia Harquail · Administrative Science Quarterly | Jun 1994 | 4,936 |
| 4 | Consumer Trust, Value, and Loyalty in Relational Exchanges Deepak Sirdeshmukh, Jagdip Singh, B.A. Sabol · Journal of Marketing | 2002 | 4,190 |
| 5 | Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies CB Bhattacharya, Sankar Sen · Journal of Marketing | Apr 2003 | 3,312 |
| 6 | The Company and the Product: Corporate Associations and Consumer Product Responses Tom J. Brown, Peter A. Dacin · Journal of Marketing | 1997 | 3,283 |
| 7 | How to Specify, Estimate, and Validate Higher-Order Constructs in PLS-SEM Marko Sarstedt, Joseph F. Hair, Jun‐Hwa Cheah et al. · Australasian Marketing Journal (AMJ) | 21 Jun 2019 | 3,157 |
| 8 | KEEPING AN EYE ON THE MIRROR: IMAGE AND IDENTITY IN ORGANIZATIONAL ADAPTATION. Jane E. Dutton, Janet M. Dukerich · Academy of Management Journal | Sep 1991 | 2,958 |
| 9 | Protecting Organization Reputations During a Crisis: The Development and Application of Situational Crisis Communication Theory W Timothy Coombs · Corporate Reputation Review | Sep 2007 | 2,782 |
| 10 | Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication Shuili Du, CB Bhattacharya, Sankar Sen · International Journal of Management Reviews | 15 Jan 2010 | 2,607 |
| 11 | A Strategic Framework for Customer Relationship Management Adrian Payne, Pennie Frow · Journal of Marketing | 16 Sep 2005 | 2,086 |
| 12 | An Integrated Model of Buyer-Seller Relationships David T. R. Wilson · Journal of the Academy of Marketing Science | Sep 1995 | 2,066 |
| 13 | Identity, Image, and Issue Interpretation: Sensemaking During Strategic Change in Academia Dennis A. Gioia, James B. Thomas · Administrative Science Quarterly | Sep 1996 | 1,814 |
| 14 | Organizational Identity, Image, and Adaptive Instability Dennis A. Gioia, Majken Schultz, Kevin G. Corley · Academy of Management Review | 2000 | 1,737 |
| 15 | WHO MATTERS TO CEOS? AN INVESTIGATION OF STAKEHOLDER ATTRIBUTES AND SALIENCE,CORPATE PERFORMANCE, AND CEO VALUES. Bradley R. Agle, Ronald K. Mitchell, Jeffrey Alan Sonnenfeld · Academy of Management Journal | Oct 1999 | 1,701 |
| 16 | Managing Managerial Identities: Organizational Fragmentation, Discourse and Identity Struggle Stefan Sveningsson, Mats G Alvesson · Human Relations | Oct 2003 | 1,684 |
| 17 | The Customer Relationship Management Process: Its Measurement and Impact on Performance Werner Reinartz, Manfred Krafft, Wayne D. Hoyer · Journal of Marketing Research | 15 Jul 2004 | 1,682 |
| 18 | Being Good or Being Known: An Empirical Examination of the Dimensions, Antecedents, and Consequences of Organizational Reputation Viólina Rindova, Ian O. Williamson, Antoaneta P. Petkova et al. · Academy of Management Journal | Dec 2005 | 1,596 |
| 19 | Conceptualizing and researching employer branding Kristin B. Backhaus, Surinder Tikoo · Career Development International | Aug 2004 | 1,592 |
| 20 | Building Corporate Associations: Consumer Attributions for Corporate Socially Responsible Programs Pam Scholder Ellen · Journal of the Academy of Marketing Science | 21 Mar 2006 | 1,584 |
| 21 | The SOCO Scale: A Measure of the Customer Orientation of Salespeople Robert Saxe, Barton A. Weitz · Journal of Marketing Research | Aug 1982 | 1,560 |
| 22 | A Content Analysis of the Content Analysis Literature in Organization Studies: Research Themes, Data Sources, and Methodological Refinements Vincent J. Duriau, Rhonda K. Reger, Michael D. Pfarrer · Organizational Research Methods | 2007 | 1,560 |
| 23 | The Effects of Perceived Interdependence on Dealer Attitudes Nirmalya Kumar, Lisa K. Scheer, Jan‐Benedict E.M. Steenkamp · Journal of Marketing Research | Aug 1995 | 1,529 |
| 24 | The Social Construction of Reputation: Certification Contests, Legitimation, and the Survival of Organizations in the American Automobile Industry: 1895–1912 Hayagreeva Rao · Strategic Management Journal | 1994 | 1,491 |
| 25 | Corporate Social Responsibility in Europe and the U.S.: Insights from Businesses’ Self-presentations Isabelle Maignan, David A. Ralston · Journal of International Business Studies | Sep 2002 | 1,413 |
| 26 | The effects of distributive, procedural, and interactional justice on postcomplaint behavior Jeffrey G. Blodgett, Donna J. Hill, Stephen S. Tax · Journal of Retailing | Jun 1997 | 1,397 |
| 27 | Media Reputation as a Strategic Resource: An Integration of Mass Communication and Resource-Based Theories David L. Deephouse · Journal of Management | Dec 2000 | 1,343 |
| 28 | THE IMPACT OF EMPLOYEE COMMUNICATION AND PERCEIVED EXTERNAL PRESTIGE ON ORGANIZATIONAL IDENTIFICATION. Ale Smidts, Ad Th. H. Pruyn, Cees B.M. Van Riel · Academy of Management Journal | Oct 2001 | 1,341 |
| 29 | Crises and Crisis Management: Integration, Interpretation, and Research Development Jonathan Nicholas Bundy, Michael D. Pfarrer, Cole Evan Short et al. · Journal of Management | 8 Dec 2016 | 1,315 |
| 30 | COMMUNICATION WITH EMPLOYEES FOLLOWING A MERGER: A LONGITUDINAL FIELD EXPERIMENT. David M. Schweiger, Angelo S. DeNisi · Academy of Management Journal | Mar 1991 | 1,314 |
| 31 | From city marketing to city branding: Towards a theoretical framework for developing city brands Michalis Kavaratzis · Place Branding | Nov 2004 | 1,296 |
| 32 | The Reputation QuotientSM: A multi-stakeholder measure of corporate reputation Charles J. Fombrun, Naomi A. Gardberg, Joy M Sever · Journal of Brand Management | Mar 2000 | 1,295 |
| 33 | Customer Evaluations of Service Complaint Experiences: Implications for Relationship Marketing Stephen S. Tax, Stephen W. Brown III, Murali Chandrashekaran · Journal of Marketing | Apr 1998 | 1,271 |
| 34 | Defining Strategic Communication Kirk Hallahan, Derina R. Holtzhausen, Betteke van Ruler et al. · International Journal of Strategic Communication | 22 Mar 2007 | 1,258 |
| 35 | The employer brand Tim Ambler, Simon Barrow · Journal of Brand Management | Dec 1996 | 1,243 |
| 36 | The Good, the Bad, and the Ambivalent: Managing Identification among Amway Distributors Michael G. Pratt · Administrative Science Quarterly | Sep 2000 | 1,184 |
| 37 | Customer-Employee Rapport in Service Relationships Dwayne D. Gremler, Kevin P. Gwinner · Journal of Service Research | Aug 2000 | 1,154 |
| 38 | A Stakeholder Approach to Organizational Identity Susanne G. Scott, Vicki R. Lane · Academy of Management Review | 2000 | 1,141 |
| 39 | Building strong brands in a modern marketing communications environment Kevin Lane Keller · Journal of Marketing Communications | 26 Jun 2009 | 1,138 |
| 40 | Corporate Communication and Impression Management – New Perspectives Why Companies Engage in Corporate Social Reporting Reggy B. H. Hooghiemstra · Journal of Business Ethics | Sep 2000 | 1,134 |
| 41 | New Generation, Great Expectations: A Field Study of the Millennial Generation Eddy S. Ng, Linda Schweitzer, Sean Thomas Lyons · Journal of Business and Psychology | 15 Feb 2010 | 1,129 |
| 42 | Relations between organizational culture, identity and image Mary Jo Hatch, Majken Schultz · European Journal of Marketing | 6 Jun 1997 | 1,127 |
| 43 | ACQUIRING ORGANIZATIONAL LEGITIMACY THROUGH ILLEGITIMATE ACTIONS: A MARRIAGE OF INSTITUTIONAL AND IMPRESSION MANAGEMENT THEORIES. Kimberly D. Elsbach, Robert I. Sutton · Academy of Management Journal | Oct 1992 | 1,120 |
| 44 | Corporate identity, corporate branding and corporate marketing ‐ Seeing through the fog John M.T. Balmer · European Journal of Marketing | Apr 2001 | 1,108 |
| 45 | CEO Hubris and Firm Risk Taking in China: The Moderating Role of Managerial Discretion Jiatao Li, Yi Tang · Academy of Management Journal | Feb 2010 | 1,094 |
| 46 | Corporate Reputation and Social Performance: The Importance of Fit Stephen J. Brammer, Stephen Pavelin · Journal of Management Studies | 24 Apr 2006 | 1,083 |
| 47 | Antecedents and consequences of trust and satisfaction in buyer‐seller relationships Fred Selnes · European Journal of Marketing | Apr 1998 | 1,083 |
| 48 | Understanding the Bond of Identification: An Investigation of Its Correlates among Art Museum Members CB Bhattacharya, Hayagreeva Rao, Mary Ann Glynn · Journal of Marketing | Oct 1995 | 1,069 |
| 49 | Corporate image and corporate reputation in customers’ retention decisions in services Nha Nguyen, Gaston LeBlanc · Journal of Retailing and Consumer Services | Jul 2001 | 1,069 |
| 50 | The Dynamics of Organizational Identity Mary Jo Hatch, Majken Schultz · Human Relations | Aug 2002 | 1,049 |
Citations are OpenAlex's own counts, from its 2026-09-23 snapshot, so the ranking can differ from Google Scholar or Web of Science. A paper is listed for a field when OpenAlex files it under one of the field's topics; retracted papers and papers whose citation count cannot be traced to citing works are left out, and a preprint and the article it became are shown once. Release dates are OpenAlex's: where a source gave only a month or a year, that is what is shown. How the lists are chosen.