Most cited papers in SMEs Development and Digital Marketing
What are the most cited papers in SMEs Development and Digital Marketing?
The most cited paper in SMEs Development and Digital Marketing is "MANAJEMEN SUMBER DAYA MANUSIA" (ERI SUSAN, 2019), with 1,723 citations. Next come "TEKNIK-TEKNIK OBSERVASI (Sebuah Alternatif Metode Pengumpulan Data Kualitatif Ilmu-ilmu Sosial)" (771) and "Identifying Digital Transformation Paths in the Business Model of SMEs during the COVID-19 Pandemic" (695).
Showing 50 of 100 papers. Every paper with more than 151 citations is listed.
| # | Paper | ||
|---|---|---|---|
| 1 | MANAJEMEN SUMBER DAYA MANUSIA ERI SUSAN · Adaara Jurnal Manajemen Pendidikan Islam | Aug 2019 | 1,723 |
| 2 | TEKNIK-TEKNIK OBSERVASI (Sebuah Alternatif Metode Pengumpulan Data Kualitatif Ilmu-ilmu Sosial) Hasyim Hasanah · At-Taqaddum | 5 Jan 2017 | 771 |
| 3 | Identifying Digital Transformation Paths in the Business Model of SMEs during the COVID-19 Pandemic Anjar Priyono, Abdul Moin, Vera Nur Aini Oktaviani Putri · Journal of Open Innovation Technology Market and Complexity | 3 Oct 2020 | 695 |
| 4 | Dampak Pandemi COVID-19 terhadap Perekonomian Indonesia Dito Aditia Darma Nasution, Erlina Erlina, Iskandar Muda · Jurnal Benefita | 31 Jul 2020 | 624 |
| 5 | Determinant Factors of E-commerce Adoption by SMEs in Developing Country: Evidence from Indonesia Rita Rahayu, John T. Day · Procedia - Social and Behavioral Sciences | Jul 2015 | 562 |
| 6 | MANAJEMEN SUMBER DAYA MANUSIA Onsardi Onsardi · OSF Preprints (OSF Preprints) | 26 Jan 2020 | 551 |
| 7 | DAMPAK COVID-19 TERHADAP UMKM DI INDONESIA Abdurrahman Firdaus Thaha | 30 Jun 2020 | 551 |
| 8 | Analisis kinerja keuangan Ahmad Faisal, Rande Samben, Salmah Pattisahusiwa · KINERJA | 9 Jan 2018 | 529 |
| 9 | Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil, Dan Menengah (UMKM) Di Kelurahan Malaka Sari, Duren Sawit Dedi Purwana, Raisa Rahmi, Shandy Aditya · Jurnal Pemberdayaan Masyarakat Madani (JPMM) | 17 May 2017 | 519 |
| 10 | Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil Dan Menengah Pada Era Masyarakat Ekonomi Asean Mohamad Trio Febriyantoro, Debby Arisandi · JMD Jurnal Riset Manajemen & Bisnis Dewantara | 5 Oct 2018 | 501 |
| 11 | Many Clicks but Little Sticks: Social Media Activism in Indonesia Merlyna Lim · Journal of Contemporary Asia | 11 Feb 2013 | 501 |
| 12 | COVID-19 dan Implikasi Bagi Usaha Mikro, Kecil, dan Menengah Aknolt Kristian Pakpahan · DOAJ (DOAJ: Directory of Open Access Journals) | Apr 2020 | 463 |
| 13 | Economic Growth, Increasing Productivity of SMEs, and Open Innovation Batara Surya, Firman Menne, Hernita Sabhan et al. · Journal of Open Innovation Technology Market and Complexity | 10 Jan 2021 | 430 |
| 14 | Perkembangan UMKM (USAha Mikro Kecil Dan Menengah) Di Indonesia Yuli Rahmini Suci · Jurnal Cano Ekonomos | 22 Mar 2017 | 422 |
| 15 | Impact of COVID-19’s Pandemic on the Economy of Indonesia Susilawati Susilawati, Reinpal Falefi, Agus Abhi Purwoko · Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences | 7 May 2020 | 406 |
| 16 | UMKM Sebagai Pilar Membangun Ekonomi Bangsa Universitas Tidaar, Sudati Nur Sarfiah, Hanung Eka Atmaja et al. · Jurnal REP (Riset Ekonomi Pembangunan) | Oct 2019 | 404 |
| 17 | Strategi Bertahan UMKM di Tengah Pandemi Covid-19 Wan Laura Hardilawati · Jurnal Akuntansi dan Ekonomika | 17 Jun 2020 | 382 |
| 18 | Dampak Covid-19 Terhadap Ekonomi Indonesia Fakhrul Rozi Yamali, Ririn Noviyanti Putri · EKONOMIS Journal of Economics and Business | 8 Sep 2020 | 364 |
| 19 | Effect of Coronavirus disease (COVID-19) to tourism industry Nashirah Abu Bakar, Sofian Rosbi · International Journal of Advanced Engineering Research and Science | 2020 | 358 |
| 20 | Role of Government to Enhance Digital Transformation in Small Service Business Chun-Liang Chen, Yao-Chin Lin, Wei-Hung Chen et al. · Sustainability | 20 Jan 2021 | 355 |
| 21 | Recent evidence of the development of micro, small and medium enterprises in Indonesia Tulus Tambunan · Journal of global entrepreneurship research | 23 Jan 2019 | 348 |
| 22 | Dampak Perkembangan Teknologi Informasi dan Komunikasi Terhadap Budaya Daryanto Setiawan · JURNAL SIMBOLIKA Research and Learning in Communication Study | 9 Apr 2018 | 346 |
| 23 | PENGARUH PANDEMI COVID-19 TERHADAP UMKM DI INDONESIA Rahmi Rosita · JURNAL LENTERA BISNIS | 26 Nov 2020 | 345 |
| 24 | THEORITICAL REVIEW : TEORI PERBEDAAN GENERASI Yanuar Surya Putra · Among Makarti | 3 May 2017 | 345 |
| 25 | UPAYA MELESTARIKAN BUDAYA INDONESIA DI ERA GLOBALISASI Hildgardis M.I Nahak · Jurnal Sosiologi Nusantara | 25 Jun 2019 | 326 |
| 26 | PEMANFAATAN MEDIA SOSIAL SEBAGAI MEDIA PROMOSI Dinda Sekar Puspitarini, Reni Nuraeni · Jurnal Common | 7 Aug 2019 | 325 |
| 27 | E-commerce adoption by SMEs in developing countries: evidence from Indonesia Rita Rahayu, John T. Day · Eurasian economic review : | 23 Mar 2016 | 321 |
| 28 | PENGEMBANGAN DESA WISATA BERBASIS PARTISIPASI MASYARAKAT LOKAL DI DESA WISATA JATILUWIH TABANAN, BALI Made Heny Urmila Dewi · Jurnal Kawistara | 17 Aug 2013 | 320 |
| 29 | PENGARUH MEDIA SOSIAL TERHADAP PERILAKU REMAJA Wilga Secsio Ratsja Putri, Nunung Nurwati, Meilanny Budiarti S. · Prosiding Penelitian dan Pengabdian kepada Masyarakat | 2016 | 319 |
| 30 | Komunikasi dan Media Sosial (Communications and Social Media) Errika Dwi Setya Watie · Jurnal The Messenger | 23 Mar 2016 | 316 |
| 31 | REFORMASI BIROKRASI PUBLIK DI INDONESIA Rosalina Ginting, Titik Haryati | 2011 | 303 |
| 32 | PENGARUH SISTEM PEMASARAN DIGITAL MARKETING TERHADAP PENINGKATAN VOLUME PENJUALAN HASIL INDUSTRI RUMAHAN Theresia Pradiani · Jurnal Ilmiah Bisnis dan Ekonomi Asia | 17 Sep 2018 | 299 |
| 33 | MEDIA SOSIAL INSTAGRAM SEBAGAI SARANA PROMOSI UNTUK MENINGKATKAN MINAT BELI KONSUMEN Deru R Indika, Cindy Jovita · Jurnal Bisnis Terapan | 21 Aug 2017 | 291 |
| 34 | COVID-19 and e-wallet usage intention: A multigroup analysis between Indonesia and Malaysia Hendy Mustiko Aji, Izra Berakon, Maizaitulaidawati Md Husin · Cogent Business & Management | 2020 | 289 |
| 35 | Menyelamatkan Usaha Mikro, Kecil dan Menengah dari Dampak Pandemi Covid-19 Dani Sugiri · Fokus Bisnis Media Pengkajian Manajemen dan Akuntansi | 31 Jul 2020 | 287 |
| 36 | Perceived Ease of Use, Perceived Usefulness, Perceived Security and Intention to Use E-Filing: The Role of Technology Readiness Afrizal Tahar, Hosam Alden Riyadh, Hafiez Sofyani et al. · Journal of Asian Finance Economics and Business | 8 Sep 2020 | 280 |
| 37 | Influencer Marketing: An Exploratory Study to Identify Antecedents of Consumer Behavior of Millennial Anjali Chopra, Vrushali Avhad, and Sonali Jaju · Business Perspectives and Research | 15 Jun 2020 | 276 |
| 38 | Revolusi Industri 4. 0 Berbasis Revolusi Mental Hendra Suwardana · JATI UNIK Jurnal Ilmiah Teknik dan Manajemen Industri | 18 Apr 2018 | 272 |
| 39 | User Innovativeness and Fintech Adoption in Indonesia Budi Setiawan, Deni Pandu Nugraha, Atika Irawan et al. · Journal of Open Innovation Technology Market and Complexity | 12 Aug 2021 | 261 |
| 40 | The effect of social media influencers’ characteristics on consumer intention and attitude toward Keto products purchase intention Barween Hikmat Al Kurdi, Muhammad Turki Alshurideh, Iman A. Akour et al. · International Journal of Data and Network Science | 2022 | 258 |
| 41 | Pengaruh literasi keuangan terhadap kinerja dan keberlangsungan UMKM di Jawa Tengah Dwitya Aribawa · Jurnal Siasat Bisnis | 2016 | 254 |
| 42 | Perilaku Pengguna Media Sosial beserta Implikasinya Ditinjau dari Perspektif Psikologi Sosial Terapan Mulawarman Mulawarman, Aldila Dyas Nurfitri · Buletin Psikologi | 23 Jun 2017 | 245 |
| 43 | A Social Enterprise Approach to Empowering Micro, Small and Medium Enterprises (SMEs) in Indonesia Irfan Ridwan Maksum, Amy Yayuk Sri Rahayu, Dhian Kusumawardhani · Journal of Open Innovation Technology Market and Complexity | 20 Jul 2020 | 239 |
| 44 | PERILAKU PENGGUNA DAN INFORMASI HOAX DI MEDIA SOSIAL Dedi Rianto Rahadi · JURNAL MANAJEMEN DAN KEWIRAUSAHAAN | 30 Jun 2017 | 233 |
| 45 | Impact of Covid-19 on Digital Transformation and Sustainability in Small and Medium Enterprises (SMEs): A Conceptual Framework Winarsih Winarsih, Maya Indriastuti, Khoirul Fuad · Advances in intelligent systems and computing | 10 Jun 2020 | 228 |
| 46 | Penerapan Digital marketing Sebagai Strategi Pemasaran UMKM Rahmatul Jannatin Naimah, Muhammad Wahyu Wardhana, Rudi Haryanto et al. · Jurnal IMPACT Implementation and Action | 9 Aug 2020 | 226 |
| 47 | Effect of social media marketing on Instagram towards purchase intention: Evidence from Indonesia’s ready-to-drink tea industry Prasetyo Matak Aji, Vanessa Nadhila, Lim Sanny · International Journal of Data and Network Science | 2020 | 219 |
| 48 | PENGARUH PENGETAHUAN KEUANGAN, SIKAP KEUANGAN, DAN KEPRIBADIAN TERHADAP PERILAKU MANAJEMEN KEUANGAN PADA PELAKU UMKM SENTRA KERAJINAN BATIK KABUPATEN BANTUL Iklima Humaira, Endra Murti Sagoro · Nominal Barometer Riset Akuntansi dan Manajemen | 19 Apr 2018 | 218 |
| 49 | The Quality of Small and Medium Enterprises Performance Using the Structural Equation Model-Part Least Square (SEM-PLS) Muhammad Irfan Nasution, Muhammad Fahmi, Jufrizen Jufrizen et al. · Journal of Physics Conference Series | Mar 2020 | 215 |
| 50 | Innovation capability of SMEs through entrepreneurship, marketing capability, relational capital and empowerment Heru Drajat Sulistyo, Siyamtinah · Asia Pacific Management Review | 16 Oct 2016 | 215 |
Citations are OpenAlex's own counts, from its 2026-09-23 snapshot, so the ranking can differ from Google Scholar or Web of Science. A paper is listed for a field when OpenAlex files it under one of the field's topics; retracted papers and papers whose citation count cannot be traced to citing works are left out, and a preprint and the article it became are shown once. Release dates are OpenAlex's: where a source gave only a month or a year, that is what is shown. How the lists are chosen.