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Aleksandar Grubor

Aleksandar Grubor publishes mostly in Marketing, Economics and Econometrics and Food Science, on topics such as Consumer Retail Behavior Studies, Organic Food and Agriculture and Consumer Market Behavior and Pricing.

World rank
#1,498,894
of 1,633,909 ranked researchers
Rank in Serbia
#2,372
of 2,746
Works
24
Citations
29
Citations per work
1.2

What does Aleksandar Grubor research?

Marketing: 31.8%Economics and Econometrics: 11.4%Food Science: 11.4%Strategy and Management: 9.1%other fields: 36.3%32%top field
Marketing31.8%Economics and Econometrics11.4%Food Science11.4%Strategy and Management9.1%other fields36.3%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing32% of their works
  2. 2Economics and Econometrics11% of their works
  3. 3Food Science11% of their works
  4. 4Strategy and Management9% of their works
  5. 5Plant Science9% of their works
  6. 6Management Information Systems4% of their works

Research topics

Which keywords describe Aleksandar Grubor's research?

The keywords of their largest research topics: Consumer Behavior, Consumer Perception, Customer Experience, Environmental Impact, Multichannel Retailing, Economic Growth, Food Quality and Marketing Strategies.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 20 words, with their numbers
  1. Consumer Behavior113 topics
  2. Consumer Perception62 topics
  3. Customer Experience61 topic
  4. Environmental Impact62 topics
  5. Multichannel Retailing61 topic
  6. Economic Growth41 topic
  7. Food Quality41 topic
  8. Marketing Strategies41 topic
  9. Organic Agriculture41 topic
  10. Retail Economics41 topic
  11. Sustainability42 topics
  12. Sustainable Development41 topic
  13. Brand Equity31 topic
  14. Brand Trust31 topic
  15. Consumer Acceptance21 topic
  16. Food Tourism21 topic
  17. Food Waste21 topic
  18. Gastronomy21 topic
  19. Supply Chain21 topic
  20. Ultra-Processed Foods21 topic

Where does Aleksandar Grubor work?

Aleksandar Grubor's main affiliation in the publication record is University of Novi Sad, Serbia.

How many publications and citations does Aleksandar Grubor have?

Science Explorer counts 24 works and 29 citations for Aleksandar Grubor, ranking #1,498,894 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.