Amy Wong
Amy Wong publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Education, on topics such as Customer Service Quality and Loyalty, Consumer Behavior in Brand Consumption and Identification and Consumer Retail Behavior Studies.
- World rank
- #272,989 of 7,710,434 ranked researchers
- Rank in Singapore
- #1,713 of 23,642
- Works
- 98
- Citations
- 3.3k
- Citations per work
- 33.3
What does Amy Wong research?
Amy Wong's work is mostly in Business, Management and Accounting (41%), Social Sciences (26%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences6566.8%
- Business, Management and Accounting4040.8%
- Social Sciences2526.0%
- Everything else3333.2%
- 1Marketing22% of their works
- 2Organizational Behavior and Human Resource Management15% of their works
- 3Education12% of their works
- 4Sociology and Political Science11% of their works
- 5Management of Technology and Innovation4% of their works
- 6Communication3% of their works
Research topics
Which keywords describe Amy Wong's research?
The keywords of their largest research topics: Customer Satisfaction, Service Quality, Brand Trust, Consumer Behavior, Customer Experience, Multichannel Retailing, Social Media and Consumer Engagement.
- Knowledge Sharing
- Marketing Education
- Experiential Learning
- Blended Learning
- Consumer Engagement
- Multichannel Retailing
- Consumer Behavior
- Service Quality
- Customer Satisfaction
- Brand Trust
- Customer Experience
- Social Media
- Electronic Word-of-Mouth
- Online Learning
- Information Systems
- Technology Acceptance Model
- Virtual Communities
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Customer Satisfaction301 topic
- Service Quality301 topic
- Brand Trust221 topic
- Consumer Behavior221 topic
- Customer Experience201 topic
- Multichannel Retailing201 topic
- Social Media202 topics
- Consumer Engagement151 topic
- Electronic Word-of-Mouth151 topic
- Blended Learning101 topic
- Online Learning101 topic
- Experiential Learning71 topic
- Information Systems71 topic
- Marketing Education71 topic
- Technology Acceptance Model71 topic
- Knowledge Sharing51 topic
- Virtual Communities51 topic
Where does Amy Wong work?
Amy Wong's main affiliation in the publication record is Singapore University of Social Sciences, Singapore.
How many publications and citations does Amy Wong have?
OpenAlex counts 98 works and 3,263 citations for Amy Wong, an h-index of 24, ranking #272,989 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Other researchers named Amy Wong
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
Ask a question or share a note about Amy Wong. Posts are plain text and can be reported.