Barry J. Babin
Barry J. Babin publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Customer Service Quality and Loyalty, Consumer Behavior in Brand Consumption and Identification and Consumer Retail Behavior Studies.
- World rank
- #17,161 of 7,710,434 ranked researchers
- Rank in United States
- #6,154 of 1,627,098
- Works
- 203
- Citations
- 35k
- Citations per work
- 173.8
What does Barry J. Babin research?
Barry J. Babin's work is mostly in Business, Management and Accounting (53%), Social Sciences (12%), Decision Sciences (6%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences15174.2%
- Business, Management and Accounting10752.6%
- Social Sciences2411.9%
- Decision Sciences126.0%
- Psychology83.7%
- Everything else5225.8%
- 1Marketing30% of their works
- 2Organizational Behavior and Human Resource Management19% of their works
- 3Sociology and Political Science12% of their works
- 4Information Systems and Management6% of their works
- 5Strategy and Management4% of their works
- 6Social Psychology4% of their works
Research topics
- Customer Service Quality and Loyalty
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Digital Marketing and Social Media
- Job Satisfaction and Organizational Behavior
- Technology Adoption and User Behaviour
- Management and Marketing Education
- Ethics in Business and Education
Which keywords describe Barry J. Babin's research?
The keywords of their largest research topics: Customer Satisfaction, Service Quality, Brand Trust, Consumer Behavior, Customer Experience, Multichannel Retailing, Electronic Word-of-Mouth and Social Media.
- Moral Identity
- Marketing Education
- Technology Acceptance Model
- Work Engagement
- Social Media
- Multichannel Retailing
- Consumer Behavior
- Service Quality
- Customer Satisfaction
- Brand Trust
- Customer Experience
- Electronic Word-of-Mouth
- Organizational Behavior
- Information Systems
- Experiential Learning
- Ethical Decision Making
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 16 words, with their numbers
- Customer Satisfaction751 topic
- Service Quality751 topic
- Brand Trust711 topic
- Consumer Behavior711 topic
- Customer Experience521 topic
- Multichannel Retailing521 topic
- Electronic Word-of-Mouth261 topic
- Social Media261 topic
- Organizational Behavior181 topic
- Work Engagement181 topic
- Information Systems171 topic
- Technology Acceptance Model171 topic
- Experiential Learning151 topic
- Marketing Education151 topic
- Ethical Decision Making141 topic
- Moral Identity141 topic
Where does Barry J. Babin work?
Barry J. Babin's main affiliation in the publication record is Louisiana Tech University, United States.
How many publications and citations does Barry J. Babin have?
OpenAlex counts 203 works and 35,272 citations for Barry J. Babin, an h-index of 60, ranking #17,161 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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