Béatrice Parguel
Béatrice Parguel publishes mostly in Marketing, Sociology and Political Science and Tourism, Leisure and Hospitality Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Environmental Sustainability in Business and Consumer Market Behavior and Pricing.
- World rank
- #920,074 of 1,633,909 ranked researchers
- Rank in France
- #57,056 of 96,116
- Works
- 69
- Citations
- 80
- Citations per work
- 1.2
What does Béatrice Parguel research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing28% of their works
- 2Sociology and Political Science15% of their works
- 3Tourism, Leisure and Hospitality Management6% of their works
- 4Organizational Behavior and Human Resource Management6% of their works
- 5Computer Networks and Communications4% of their works
- 6Strategy and Management4% of their works
Research topics
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
- Consumer Market Behavior and Pricing
- Wine Industry and Tourism
- Cultural Insights and Digital Impacts
- Environmental Education and Sustainability
- Consumer Retail Behavior Studies
- Management and Organizational Studies
Which keywords describe Béatrice Parguel's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Environmental Innovation, Green Consumption, Marketing Strategies, Retail Economics and Wine Choice.
- Organizational Change
- Institutional Theory
- Environmental Attitudes
- Customer Experience
- Wine Choice
- Marketing Strategies
- Environmental Innovation
- Brand Equity
- Consumer Behavior
- Brand Trust
- Green Consumption
- Retail Economics
- Wine Tourism
- Digital Communication
- Information Studies
- Multichannel Retailing
- Pro-environmental Behavior
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Consumer Behavior164 topics
- Brand Equity61 topic
- Brand Trust61 topic
- Environmental Innovation41 topic
- Green Consumption41 topic
- Marketing Strategies31 topic
- Retail Economics31 topic
- Wine Choice31 topic
- Wine Tourism31 topic
- Customer Experience21 topic
- Digital Communication21 topic
- Environmental Attitudes21 topic
- Information Studies21 topic
- Institutional Theory21 topic
- Multichannel Retailing21 topic
- Organizational Change21 topic
- Pro-environmental Behavior21 topic
Where does Béatrice Parguel work?
Béatrice Parguel's main affiliation in the publication record is Université Paris Dauphine-PSL, France.
How many publications and citations does Béatrice Parguel have?
Science Explorer counts 69 works and 80 citations for Béatrice Parguel, ranking #920,074 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.