Question 1

What does Ceren Hayran research?

Accepted Answer

Ceren Hayran publishes mostly in Sociology and Political Science, Marketing and Social Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Media Influence and Health.

Question 2

Which keywords describe Ceren Hayran's research?

Accepted Answer

The keywords of their largest research topics: Brand Trust, Consumer Behavior, Electronic Word-of-Mouth, Social Media, Emotion, Cultural Psychology, Narrative Persuasion and Transportation.

Question 3

Where does Ceren Hayran work?

Accepted Answer

Ceren Hayran's main affiliation in the publication record is Özyeğin University, Türkiye.

Question 4

How many publications and citations does Ceren Hayran have?

Accepted Answer

OpenAlex counts 22 works and 595 citations for Ceren Hayran, an h-index of 10, ranking #1,166,477 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Ceren Hayran's h-index high?

Accepted Answer

An h-index of 10 is at or above that of 80% of the 271,131 ranked researchers whose main subfield is Sociology and Political Science, which is in the top 23%.