Question 1

What does Frederick E. May research?

Accepted Answer

Frederick E. May publishes mostly in Marketing, Social Psychology and Management of Technology and Innovation, on topics such as Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing and Nursing Education, Practice, and Leadership.

Question 2

Which keywords describe Frederick E. May's research?

Accepted Answer

The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Community, Brand Trust, Marketing Strategies, Retail Economics, Experiential Learning and Health Policy.

Question 3

Where does Frederick E. May work?

Accepted Answer

Frederick E. May's main affiliation in the publication record is University of Missouri–St. Louis, United States.

Question 4

How many publications and citations does Frederick E. May have?

Accepted Answer

OpenAlex counts 26 works and 182 citations for Frederick E. May, an h-index of 8, ranking #2,521,647 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Frederick E. May's h-index high?

Accepted Answer

An h-index of 8 is at or above that of 53% of the 14,178 ranked researchers whose main subfield is Marketing, which is in the top 53%.