Geoffrey P. Lantos
Geoffrey P. Lantos publishes mostly in Marketing, Sociology and Political Science and Cognitive Neuroscience, on topics such as Consumer Behavior in Brand Consumption and Identification, Marketing and Advertising Strategies and Digital Marketing and Social Media.
- World rank
- #1,359,523 of 1,633,909 ranked researchers
- Rank in United States
- #319,697 of 358,040
- Works
- 16
- Citations
- 23
- Citations per work
- 1.4
What does Geoffrey P. Lantos research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing33% of their works
- 2Sociology and Political Science27% of their works
- 3Cognitive Neuroscience7% of their works
- 4Music7% of their works
- 5Communication7% of their works
- 6Gender Studies7% of their works
Research topics
Which keywords describe Geoffrey P. Lantos's research?
The keywords of their largest research topics: Brand Equity, Brand Trust, Consumer Behavior, Electronic Word-of-Mouth, IMC, Integrated Marketing Communication, Social Media and Auditory Cortex.
- Temporal Processing
- Music Education
- Information Systems
- Customer Experience
- Auditory Cortex
- Integrated Marketing Communication
- Electronic Word-of-Mouth
- Brand Trust
- Brand Equity
- Consumer Behavior
- IMC
- Social Media
- Cultural Psychology
- Informal Learning
- Multichannel Retailing
- Technology Acceptance Model
- Values
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Brand Equity42 topics
- Brand Trust21 topic
- Consumer Behavior21 topic
- Electronic Word-of-Mouth21 topic
- IMC21 topic
- Integrated Marketing Communication21 topic
- Social Media21 topic
- Auditory Cortex11 topic
- Cultural Psychology11 topic
- Customer Experience11 topic
- Informal Learning11 topic
- Information Systems11 topic
- Multichannel Retailing11 topic
- Music Education11 topic
- Technology Acceptance Model11 topic
- Temporal Processing11 topic
- Values11 topic
Where does Geoffrey P. Lantos work?
Geoffrey P. Lantos's main affiliation in the publication record is Stonehill College, United States.
How many publications and citations does Geoffrey P. Lantos have?
Science Explorer counts 16 works and 23 citations for Geoffrey P. Lantos, ranking #1,359,523 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.