Gheorghe Orzan
Gheorghe Orzan publishes mostly in Marketing, Sociology and Political Science and Information Systems and Management, on topics such as Marketing and Advertising Strategies, Technology Adoption and User Behaviour and Digital Marketing and Social Media.
- World rank
- #1,531,901 of 1,633,909 ranked researchers
- Rank in Romania
- #3,963 of 4,540
- Works
- 18
- Citations
- 11
- Citations per work
- 0.6
What does Gheorghe Orzan research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing17% of their works
- 2Sociology and Political Science17% of their works
- 3Information Systems and Management13% of their works
- 4Computer Science Applications9% of their works
- 5Strategy and Management9% of their works
- 6Information Systems4% of their works
Research topics
Which keywords describe Gheorghe Orzan's research?
The keywords of their largest research topics: Digital Marketing, Social Media, Consumer Engagement, Electronic Word-of-Mouth, IMC, Information Systems, Integrated Marketing Communication and Technology Acceptance Model.
- Web 2.0
- Pharmaceutical Industry
- Innovation
- Economic Development
- Conflict of Interest
- Technology Acceptance Model
- Information Systems
- Electronic Word-of-Mouth
- Social Media
- Digital Marketing
- Consumer Engagement
- IMC
- Integrated Marketing Communication
- Academic Libraries
- E-Learning
- Educational Data Mining
- Learning Analytics
- Telecommunications
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Digital Marketing42 topics
- Social Media42 topics
- Consumer Engagement31 topic
- Electronic Word-of-Mouth31 topic
- IMC31 topic
- Information Systems31 topic
- Integrated Marketing Communication31 topic
- Technology Acceptance Model31 topic
- Academic Libraries11 topic
- Conflict of Interest11 topic
- E-Learning11 topic
- Economic Development11 topic
- Educational Data Mining11 topic
- Innovation11 topic
- Learning Analytics11 topic
- Pharmaceutical Industry11 topic
- Telecommunications11 topic
- Web 2.011 topic
Where does Gheorghe Orzan work?
Gheorghe Orzan's main affiliation in the publication record is Bucharest University of Economic Studies, Romania.
How many publications and citations does Gheorghe Orzan have?
Science Explorer counts 18 works and 11 citations for Gheorghe Orzan, ranking #1,531,901 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.