Giampaolo Viglia
Giampaolo Viglia publishes mostly in Marketing, Sociology and Political Science and Strategy and Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Consumer Market Behavior and Pricing.
- World rank
- #42,510 of 1,633,909 ranked researchers
- Rank in United Kingdom
- #4,011 of 90,785
- Works
- 36
- Citations
- 643
- Citations per work
- 17.9
What does Giampaolo Viglia research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing31% of their works
- 2Sociology and Political Science23% of their works
- 3Strategy and Management4% of their works
- 4Safety Research4% of their works
- 5Organizational Behavior and Human Resource Management4% of their works
- 6Management Science and Operations Research4% of their works
Research topics
Which keywords describe Giampaolo Viglia's research?
The keywords of their largest research topics: Consumer Behavior, Electronic Word-of-Mouth, Social Media, Brand Equity, Brand Trust, Destination Image, Marketing Strategies and Retail Economics.
- Service Quality
- Green Consumption
- Customer Satisfaction
- Collaborative Consumption
- Retail Economics
- Destination Image
- Brand Equity
- Electronic Word-of-Mouth
- Consumer Behavior
- Social Media
- Brand Trust
- Marketing Strategies
- Tourist Satisfaction
- Customer Experience
- Environmental Innovation
- Multichannel Retailing
- Sharing Economy
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Consumer Behavior124 topics
- Electronic Word-of-Mouth71 topic
- Social Media71 topic
- Brand Equity41 topic
- Brand Trust41 topic
- Destination Image41 topic
- Marketing Strategies41 topic
- Retail Economics41 topic
- Tourist Satisfaction41 topic
- Collaborative Consumption21 topic
- Customer Experience21 topic
- Customer Satisfaction21 topic
- Environmental Innovation21 topic
- Green Consumption21 topic
- Multichannel Retailing21 topic
- Service Quality21 topic
- Sharing Economy21 topic
Where does Giampaolo Viglia work?
Giampaolo Viglia's main affiliation in the publication record is University of Portsmouth, United Kingdom.
How many publications and citations does Giampaolo Viglia have?
Science Explorer counts 36 works and 643 citations for Giampaolo Viglia, ranking #42,510 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.