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Researcher · University of Beira Interior · Portugal

Héléna Alves

Héléna Alves publishes mostly in Marketing, Sociology and Political Science and Strategy and Management, on topics such as Customer Service Quality and Loyalty, Digital Marketing and Social Media and Service and Product Innovation.

ORCID 0000-0001-5192-2310 OpenAlex
World rank
#101,967
of 7,710,434 ranked researchers
Rank in Portugal
#194
of 41,760
Works
281
Citations
7.2k
Citations per work
25.5
h-index
42
i10-index 96Top 1.6% in Marketing
Héléna Alves

What does Héléna Alves research?

Héléna Alves's work is mostly in Business, Management and Accounting (37%), Social Sciences (24%).

Social Sciences: 171 works · 61.0% of their workBusiness, Management and Accounting: 104 works · 37.1% of their workMarketing: 37 works · 13.3% of their workStrategy and Management: 34 works · 12.0% of their workOrganizational Behavior and Human Resource Management: 33 works · 11.8% of their workSocial Sciences: 67 works · 23.9% of their workSociology and Political Science: 35 works · 12.5% of their workPolitical Science and International Relations: 18 works · 6.4% of their workEducation: 14 works · 5.0% of their workEverything else: 110 works · 39.0% of their workTHEIR WORKHéléna Alves281works
Social Sciences61%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting10437.1%
    2. Social Sciences6723.9%
  2. Everything else11039.0%
  1. 1Marketing13% of their works
  2. 2Sociology and Political Science12% of their works
  3. 3Strategy and Management12% of their works
  4. 4Organizational Behavior and Human Resource Management12% of their works
  5. 5Political Science and International Relations6% of their works
  6. 6Education5% of their works

Research topics

Which keywords describe Héléna Alves's research?

The keywords of their largest research topics: Customer Satisfaction, Service Quality, Consumer Behavior, Electronic Word-of-Mouth, Social Media, Co-Creation, Value Creation and Destination Image.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Customer Satisfaction641 topic
  2. Service Quality641 topic
  3. Consumer Behavior402 topics
  4. Electronic Word-of-Mouth401 topic
  5. Social Media401 topic
  6. Co-Creation271 topic
  7. Value Creation271 topic
  8. Destination Image261 topic
  9. Higher Education261 topic
  10. Internationalization261 topic
  11. Tourist Satisfaction261 topic
  12. Organizational Management211 topic
  13. Research Methods211 topic
  14. Brand Equity201 topic
  15. Brand Trust201 topic
  16. Environmental Innovation201 topic
  17. Green Consumption201 topic

Where does Héléna Alves work?

Héléna Alves's main affiliation in the publication record is University of Beira Interior, Portugal.

How many publications and citations does Héléna Alves have?

OpenAlex counts 281 works and 7,158 citations for Héléna Alves, an h-index of 42, ranking #101,967 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Other researchers named Héléna Alves

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