Science Explorer Interactive view Map
Researcher · Ming Chuan University · Taiwan

Jeou‐Shyan Horng

Jeou‐Shyan Horng publishes mostly in Marketing, Management, Monitoring, Policy and Law and Strategy and Management, on topics such as Environmental Education and Sustainability, Environmental Sustainability in Business and Culinary Culture and Tourism.

World rank
#118,138
of 1,633,909 ranked researchers
Rank in Taiwan
#287
of 9,848
Works
33
Citations
307
Citations per work
9.3

What does Jeou‐Shyan Horng research?

Marketing: 21.1%Management, Monitoring, Policy and Law: 15.8%Strategy and Management: 13.2%Sociology and Political Science: 7.9%other fields: 42.0%21%top field
Marketing21.1%Management, Monitoring, Policy and Law15.8%Strategy and Management13.2%Sociology and Political Science7.9%other fields42.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing21% of their works
  2. 2Management, Monitoring, Policy and Law16% of their works
  3. 3Strategy and Management13% of their works
  4. 4Sociology and Political Science8% of their works
  5. 5Food Science5% of their works
  6. 6Experimental and Cognitive Psychology5% of their works

Research topics

Which keywords describe Jeou‐Shyan Horng's research?

The keywords of their largest research topics: Consumer Behavior, Environmental Attitudes, Environmental Innovation, Green Consumption, Pro-environmental Behavior, Brand Equity, Brand Trust and Corporate Social Responsibility.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Consumer Behavior82 topics
  2. Environmental Attitudes61 topic
  3. Environmental Innovation61 topic
  4. Green Consumption61 topic
  5. Pro-environmental Behavior61 topic
  6. Brand Equity21 topic
  7. Brand Trust21 topic
  8. Corporate Social Responsibility21 topic
  9. Creativity21 topic
  10. Entrepreneurial Orientation21 topic
  11. Financial Performance21 topic
  12. Food Tourism21 topic
  13. Gastronomy21 topic
  14. Innovation21 topic
  15. Opportunity Recognition21 topic
  16. Green Building11 topic
  17. Sustainable Construction11 topic

Where does Jeou‐Shyan Horng work?

Jeou‐Shyan Horng's main affiliation in the publication record is Ming Chuan University, Taiwan.

How many publications and citations does Jeou‐Shyan Horng have?

Science Explorer counts 33 works and 307 citations for Jeou‐Shyan Horng, ranking #118,138 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.