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Researcher · Wroclaw University of Economics and Business · Poland

Joanna Macalik

Joanna Macalik publishes mostly in Sociology and Political Science, Strategy and Management and Marketing, on topics such as Corporate Identity and Reputation, Marketing and Advertising Strategies and Intellectual Property Rights and Media.

ORCID 0000-0003-3946-8834 OpenAlex
World rank
#5,368,359
of 7,710,434 ranked researchers
Rank in Poland
#47,617
of 100,960
Works
14
Citations
37
Citations per work
2.6
h-index
3
i10-index 1Top 73% in Sociology and Political Science
Joanna Macalik

What does Joanna Macalik research?

Joanna Macalik's work is mostly in Social Sciences (29%), Business, Management and Accounting (27%), Economics, Econometrics and Finance (7%).

Social Sciences: 9 works · 63.3% of their workSocial Sciences: 4 works · 29.2% of their workSociology and Political Science: 2 works · 14.6% of their workPolitical Science and International Relations: 1 works · 7.3% of their workUrban Studies: 1 works · 7.3% of their workBusiness, Management and Accounting: 4 works · 26.8% of their workStrategy and Management: 2 works · 14.6% of their workMarketing: 2 works · 12.2% of their workEconomics, Econometrics and Finance: 1 works · 7.3% of their workEconomics and Econometrics: 1 works · 7.3% of their workEverything else: 5 works · 36.7% of their workTHEIR WORKJoanna Macalik14works
Social Sciences63%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Social Sciences429.2%
    2. Business, Management and Accounting426.8%
    3. Economics, Econometrics and Finance17.3%
  2. Everything else536.7%
  1. 1Sociology and Political Science15% of their works
  2. 2Strategy and Management15% of their works
  3. 3Marketing12% of their works
  4. 4Urban Studies7% of their works
  5. 5Political Science and International Relations7% of their works
  6. 6Economics and Econometrics7% of their works

Research topics

Which keywords describe Joanna Macalik's research?

The keywords of their largest research topics: Corporate Reputation, Financial Performance, Social Media, IMC, Integrated Marketing Communication, Consumer Engagement, Cultural Tourism and Electronic Word-of-Mouth.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Corporate Reputation51 topic
  2. Financial Performance51 topic
  3. Social Media52 topics
  4. IMC41 topic
  5. Integrated Marketing Communication41 topic
  6. Consumer Engagement31 topic
  7. Cultural Tourism31 topic
  8. Electronic Word-of-Mouth31 topic
  9. Intellectual Property31 topic
  10. Media Regulation31 topic
  11. Sustainable Urban Futures31 topic
  12. Employer Branding21 topic
  13. Informal Education21 topic
  14. Innovation21 topic
  15. Museum Learning21 topic
  16. Recruitment21 topic
  17. Regional Development21 topic

Where does Joanna Macalik work?

Joanna Macalik's main affiliation in the publication record is Wroclaw University of Economics and Business, Poland.

How many publications and citations does Joanna Macalik have?

OpenAlex counts 14 works and 37 citations for Joanna Macalik, an h-index of 3, ranking #5,368,359 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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