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Researcher · GLA University · India

Kushagra Kulshreshtha

Kushagra Kulshreshtha publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty and Consumer Retail Behavior Studies.

ORCID 0000-0002-3005-8946 OpenAlex
World rank
#563,948
of 7,710,434 ranked researchers
Rank in India
#6,856
of 280,097
Works
70
Citations
1.3k
Citations per work
18.7
h-index
21
i10-index 29Top 11% in Marketing
Kushagra Kulshreshtha

What does Kushagra Kulshreshtha research?

Kushagra Kulshreshtha's work is mostly in Business, Management and Accounting (40%), Social Sciences (9%), Economics, Econometrics and Finance (5%).

Social Sciences: 38 works · 54.5% of their workBusiness, Management and Accounting: 28 works · 40.2% of their workMarketing: 18 works · 25.4% of their workOrganizational Behavior and Human Resource Management: 7 works · 9.5% of their workStrategy and Management: 4 works · 5.3% of their workSocial Sciences: 6 works · 9.0% of their workSociology and Political Science: 6 works · 9.0% of their workEconomics, Econometrics and Finance: 4 works · 5.3% of their workEconomics and Econometrics: 4 works · 5.3% of their workEverything else: 30 works · 42.9% of their workPhysical Sciences: 2 works · 2.6% of their workEnvironmental Science: 2 works · 2.6% of their workManagement, Monitoring, Policy and Law: 2 works · 2.6% of their workTHEIR WORKKushagraKulshreshtha70works
Physical Sciences3%Social Sciences54%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting2840.2%
    2. Social Sciences69.0%
    3. Economics, Econometrics and Finance45.3%
  2. Everything else3042.9%
    1. Environmental Science22.6%
  1. 1Marketing25% of their works
  2. 2Organizational Behavior and Human Resource Management10% of their works
  3. 3Sociology and Political Science9% of their works
  4. 4Strategy and Management5% of their works
  5. 5Economics and Econometrics5% of their works
  6. 6Management, Monitoring, Policy and Law3% of their works

Research topics

Which keywords describe Kushagra Kulshreshtha's research?

The keywords of their largest research topics: Consumer Behavior, Environmental Management, Brand Equity, Brand Trust, Customer Satisfaction, Service Quality, Customer Experience and Multichannel Retailing.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 18 words, with their numbers
  1. Consumer Behavior292 topics
  2. Environmental Management172 topics
  3. Brand Equity161 topic
  4. Brand Trust161 topic
  5. Customer Satisfaction161 topic
  6. Service Quality161 topic
  7. Customer Experience151 topic
  8. Multichannel Retailing151 topic
  9. Electronic Word-of-Mouth141 topic
  10. Social Media141 topic
  11. Environmental Innovation131 topic
  12. Green Consumption131 topic
  13. Conjoint Analysis51 topic
  14. Discrete Choice Models51 topic
  15. Circular Economy41 topic
  16. Environmental Attitudes41 topic
  17. Pro-environmental Behavior41 topic
  18. Sustainable Supply Chain Management41 topic

Where does Kushagra Kulshreshtha work?

Kushagra Kulshreshtha's main affiliation in the publication record is GLA University, India.

How many publications and citations does Kushagra Kulshreshtha have?

OpenAlex counts 70 works and 1,306 citations for Kushagra Kulshreshtha, an h-index of 21, ranking #563,948 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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