Kyriakos Riskos
Kyriakos Riskos publishes mostly in Marketing, Sociology and Political Science and Strategy and Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Environmental Sustainability in Business.
- World rank
- #2,121,369 of 7,710,434 ranked researchers
- Rank in Greece
- #9,004 of 33,280
- Works
- 33
- Citations
- 281
- Citations per work
- 8.5
What does Kyriakos Riskos research?
Kyriakos Riskos's work is mostly in Business, Management and Accounting (49%), Social Sciences (30%), Decision Sciences (4%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences2883.6%
- Business, Management and Accounting1649.2%
- Social Sciences1029.9%
- Decision Sciences14.5%
- Everything else413.4%
- Physical Sciences13.0%
- Computer Science13.0%
- 1Marketing37% of their works
- 2Sociology and Political Science21% of their works
- 3Strategy and Management12% of their works
- 4Communication9% of their works
- 5Information Systems and Management4% of their works
- 6Human-Computer Interaction3% of their works
Research topics
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Environmental Sustainability in Business
- Corporate Social Responsibility Reporting
- Digital Communication and Language
- Consumer Retail Behavior Studies
- Marketing and Advertising Strategies
- Consumer Packaging Perceptions and Trends
Which keywords describe Kyriakos Riskos's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Community, Brand Trust, Electronic Word-of-Mouth, Social Media, Environmental Innovation and Green Consumption.
- Packaging Design
- Integrated Marketing Communication
- Emoticons
- Consumer Perception
- Financial Performance
- Green Consumption
- Social Media
- Brand Trust
- Brand Equity
- Consumer Behavior
- Brand Community
- Electronic Word-of-Mouth
- Environmental Innovation
- Corporate Social Responsibility
- Computer-Mediated Communication
- Customer Experience
- IMC
- Multichannel Retailing
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Consumer Behavior203 topics
- Brand Equity132 topics
- Brand Community111 topic
- Brand Trust111 topic
- Electronic Word-of-Mouth101 topic
- Social Media101 topic
- Environmental Innovation71 topic
- Green Consumption71 topic
- Corporate Social Responsibility51 topic
- Financial Performance51 topic
- Computer-Mediated Communication21 topic
- Consumer Perception21 topic
- Customer Experience21 topic
- Emoticons21 topic
- IMC21 topic
- Integrated Marketing Communication21 topic
- Multichannel Retailing21 topic
- Packaging Design21 topic
Where does Kyriakos Riskos work?
Kyriakos Riskos's main affiliation in the publication record is Aristotle University of Thessaloniki, Greece.
How many publications and citations does Kyriakos Riskos have?
OpenAlex counts 33 works and 281 citations for Kyriakos Riskos, an h-index of 8, ranking #2,121,369 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
Ask a question or share a note about Kyriakos Riskos. Posts are plain text and can be reported.