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Researcher · University of North Texas · United States

Lou E. Pelton

Lou E. Pelton publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty and Ethics in Business and Education.

OpenAlex
World rank
#603,889
of 7,710,434 ranked researchers
Rank in United States
#207,000
of 1,627,098
Works
128
Citations
2k
Citations per work
15.5
h-index
24
i10-index 39Top 8.4% in Marketing
Lou E. Pelton

What does Lou E. Pelton research?

Lou E. Pelton's work is mostly in Business, Management and Accounting (35%), Social Sciences (10%), Decision Sciences (7%).

Social Sciences: 72 works · 56.2% of their workBusiness, Management and Accounting: 45 works · 35.1% of their workMarketing: 21 works · 16.5% of their workOrganizational Behavior and Human Resource Management: 16 works · 12.2% of their workStrategy and Management: 8 works · 6.4% of their workSocial Sciences: 13 works · 10.1% of their workSociology and Political Science: 13 works · 10.1% of their workDecision Sciences: 9 works · 6.7% of their workInformation Systems and Management: 9 works · 6.7% of their workEconomics, Econometrics and Finance: 6 works · 4.3% of their workEconomics and Econometrics: 6 works · 4.3% of their workEverything else: 56 works · 43.8% of their workTHEIR WORKLou E. Pelton128works
Social Sciences56%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting4535.1%
    2. Social Sciences1310.1%
    3. Decision Sciences96.7%
    4. Economics, Econometrics and Finance64.3%
  2. Everything else5643.8%
  1. 1Marketing16% of their works
  2. 2Organizational Behavior and Human Resource Management12% of their works
  3. 3Sociology and Political Science10% of their works
  4. 4Information Systems and Management7% of their works
  5. 5Strategy and Management6% of their works
  6. 6Economics and Econometrics4% of their works

Research topics

Which keywords describe Lou E. Pelton's research?

The keywords of their largest research topics: Brand Trust, Consumer Behavior, Customer Satisfaction, Service Quality, Ethical Decision Making, Moral Identity, Conflict of Interest and Customer Experience.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 16 words, with their numbers
  1. Brand Trust281 topic
  2. Consumer Behavior281 topic
  3. Customer Satisfaction241 topic
  4. Service Quality241 topic
  5. Ethical Decision Making131 topic
  6. Moral Identity131 topic
  7. Conflict of Interest121 topic
  8. Customer Experience121 topic
  9. Multichannel Retailing121 topic
  10. Pharmaceutical Industry121 topic
  11. Electronic Word-of-Mouth111 topic
  12. Social Media111 topic
  13. Experiential Learning101 topic
  14. Marketing Education101 topic
  15. Organizational Behavior101 topic
  16. Work Engagement101 topic

Where does Lou E. Pelton work?

Lou E. Pelton's main affiliation in the publication record is University of North Texas, United States.

How many publications and citations does Lou E. Pelton have?

OpenAlex counts 128 works and 1,984 citations for Lou E. Pelton, an h-index of 24, ranking #603,889 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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