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Researcher · Nova Southeastern University · United States

Maria Petrescu

Maria Petrescu publishes mostly in Sociology and Political Science, Marketing and Management Information Systems, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Big Data and Business Intelligence.

ORCID 0000-0002-4261-6773 OpenAlex
World rank
#289,797
of 7,710,434 ranked researchers
Rank in United States
#105,449
of 1,627,098
Works
156
Citations
2.2k
Citations per work
13.8
h-index
25
i10-index 48Top 3.7% in Sociology and Political Science
Maria Petrescu

What does Maria Petrescu research?

Maria Petrescu's work is mostly in Business, Management and Accounting (32%), Social Sciences (22%), Computer Science (5%).

Social Sciences: 84 works · 54.0% of their workBusiness, Management and Accounting: 50 works · 32.2% of their workMarketing: 29 works · 18.4% of their workManagement Information Systems: 10 works · 6.2% of their workOrganizational Behavior and Human Resource Management: 7 works · 4.2% of their workStrategy and Management: 5 works · 3.4% of their workSocial Sciences: 34 works · 21.8% of their workSociology and Political Science: 34 works · 21.8% of their workEverything else: 64 works · 40.8% of their workPhysical Sciences: 8 works · 5.2% of their workComputer Science: 8 works · 5.2% of their workArtificial Intelligence: 8 works · 5.2% of their workTHEIR WORKMaria Petrescu156works
Physical Sciences5%Social Sciences54%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting5032.2%
    2. Social Sciences3421.8%
  2. Everything else6440.8%
    1. Computer Science85.2%
  1. 1Sociology and Political Science22% of their works
  2. 2Marketing18% of their works
  3. 3Management Information Systems6% of their works
  4. 4Artificial Intelligence5% of their works
  5. 5Organizational Behavior and Human Resource Management4% of their works
  6. 6Strategy and Management3% of their works

Research topics

Which keywords describe Maria Petrescu's research?

The keywords of their largest research topics: Electronic Word-of-Mouth, Social Media, Customer Experience, Brand Trust, Consumer Behavior, Analytics, Big Data and Marketing Strategy.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 18 words, with their numbers
  1. Electronic Word-of-Mouth501 topic
  2. Social Media501 topic
  3. Customer Experience313 topics
  4. Brand Trust251 topic
  5. Consumer Behavior251 topic
  6. Analytics221 topic
  7. Big Data221 topic
  8. Marketing Strategy192 topics
  9. Impulse Buying131 topic
  10. Multichannel Retailing131 topic
  11. Churn Prediction101 topic
  12. Customer Equity101 topic
  13. Artificial Intelligence91 topic
  14. Co-Creation91 topic
  15. Customer Satisfaction91 topic
  16. Service Quality91 topic
  17. Service Robots91 topic
  18. Value Creation91 topic

Where does Maria Petrescu work?

Maria Petrescu's main affiliation in the publication record is Nova Southeastern University, United States.

How many publications and citations does Maria Petrescu have?

OpenAlex counts 156 works and 2,155 citations for Maria Petrescu, an h-index of 25, ranking #289,797 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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