Mary M. Long
Mary M. Long publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty and Management and Marketing Education.
- World rank
- #882,467 of 7,710,434 ranked researchers
- Rank in United States
- #291,636 of 1,627,098
- Works
- 37
- Citations
- 1.1k
- Citations per work
- 31.1
What does Mary M. Long research?
Mary M. Long's work is mostly in Business, Management and Accounting (38%), Social Sciences (17%), Decision Sciences (7%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences2361.4%
- Business, Management and Accounting1437.5%
- Social Sciences617.1%
- Decision Sciences36.8%
- Everything else1438.6%
- 1Marketing18% of their works
- 2Sociology and Political Science11% of their works
- 3Organizational Behavior and Human Resource Management10% of their works
- 4Management of Technology and Innovation9% of their works
- 5Information Systems and Management7% of their works
- 6Education6% of their works
Research topics
Which keywords describe Mary M. Long's research?
The keywords of their largest research topics: Educational Technology, Teaching Methods, Brand Trust, Consumer Behavior, Customer Satisfaction, Service Quality, Experiential Learning and Marketing Education.
- Skills Development
- Multichannel Retailing
- Customer Experience
- Social Media
- Technology Acceptance Model
- Marketing Education
- Service Quality
- Consumer Behavior
- Teaching Methods
- Educational Technology
- Brand Trust
- Customer Satisfaction
- Experiential Learning
- Information Systems
- Electronic Word-of-Mouth
- Accounting Education
- Higher Education
- Podcasting
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 18 words, with their numbers
- Educational Technology112 topics
- Teaching Methods112 topics
- Brand Trust101 topic
- Consumer Behavior101 topic
- Customer Satisfaction91 topic
- Service Quality91 topic
- Experiential Learning81 topic
- Marketing Education81 topic
- Information Systems61 topic
- Technology Acceptance Model61 topic
- Electronic Word-of-Mouth51 topic
- Social Media51 topic
- Accounting Education31 topic
- Customer Experience31 topic
- Higher Education31 topic
- Multichannel Retailing31 topic
- Podcasting31 topic
- Skills Development31 topic
Where does Mary M. Long work?
Mary M. Long's main affiliation in the publication record is Pace University, United States.
How many publications and citations does Mary M. Long have?
OpenAlex counts 37 works and 1,150 citations for Mary M. Long, an h-index of 14, ranking #882,467 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
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