Question 1

What does Mobin Fatma research?

Accepted Answer

Mobin Fatma publishes mostly in Marketing, Strategy and Management and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Corporate Social Responsibility Reporting and Digital Marketing and Social Media.

Question 2

Which keywords describe Mobin Fatma's research?

Accepted Answer

The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Business Ethics, Financial Performance, Corporate Social Responsibility, Electronic Word-of-Mouth and Social Media.

Question 3

Where does Mobin Fatma work?

Accepted Answer

Mobin Fatma's main affiliation in the publication record is Prince Sultan University, Saudi Arabia.

Question 4

How many publications and citations does Mobin Fatma have?

Accepted Answer

OpenAlex counts 55 works and 3,139 citations for Mobin Fatma, an h-index of 31, ranking #30,769 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Mobin Fatma's h-index high?

Accepted Answer

An h-index of 31 is at or above that of 96% of the 14,178 ranked researchers whose main subfield is Marketing, which is in the top 4.3%.