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Researcher · Arizona State University · United States

Nancy Stephens

Nancy Stephens publishes mostly in Marketing, Education and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty and Consumer Retail Behavior Studies.

OpenAlex
World rank
#1,328,992
of 7,710,434 ranked researchers
Rank in United States
#421,802
of 1,627,098
Works
23
Citations
1.9k
Citations per work
84.4
h-index
10
i10-index 12Top 41% in Marketing
Nancy Stephens

What does Nancy Stephens research?

Nancy Stephens's work is mostly in Business, Management and Accounting (38%), Social Sciences (23%), Psychology (4%).

Social Sciences: 15 works · 64.3% of their workBusiness, Management and Accounting: 9 works · 37.5% of their workMarketing: 7 works · 30.4% of their workOrganizational Behavior and Human Resource Management: 2 works · 7.1% of their workSocial Sciences: 5 works · 23.2% of their workEducation: 2 works · 10.7% of their workSociology and Political Science: 2 works · 7.1% of their workUrban Studies: 1 works · 5.4% of their workPsychology: 1 works · 3.6% of their workDevelopmental and Educational Psychology: 1 works · 3.6% of their workEverything else: 8 works · 35.7% of their workTHEIR WORKNancy Stephens23works
Social Sciences64%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting937.5%
    2. Social Sciences523.2%
    3. Psychology13.6%
  2. Everything else835.7%
  1. 1Marketing30% of their works
  2. 2Education11% of their works
  3. 3Sociology and Political Science7% of their works
  4. 4Organizational Behavior and Human Resource Management7% of their works
  5. 5Urban Studies5% of their works
  6. 6Developmental and Educational Psychology4% of their works

Research topics

Which keywords describe Nancy Stephens's research?

The keywords of their largest research topics: Brand Equity, Brand Trust, Consumer Behavior, Customer Experience, Customer Satisfaction, Service Quality, Creative Economy and Digital Technology.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Brand Equity82 topics
  2. Brand Trust61 topic
  3. Consumer Behavior61 topic
  4. Customer Experience52 topics
  5. Customer Satisfaction41 topic
  6. Service Quality41 topic
  7. Creative Economy31 topic
  8. Digital Technology31 topic
  9. Impulse Buying31 topic
  10. Multichannel Retailing31 topic
  11. Parental Mediation31 topic
  12. Urban Development31 topic
  13. Co-Creation21 topic
  14. IMC21 topic
  15. Integrated Marketing Communication21 topic
  16. Self-Regulation21 topic
  17. Theory of Planned Behaviour21 topic
  18. Value Creation21 topic

Where does Nancy Stephens work?

Nancy Stephens's main affiliation in the publication record is Arizona State University, United States.

How many publications and citations does Nancy Stephens have?

OpenAlex counts 23 works and 1,941 citations for Nancy Stephens, an h-index of 10, ranking #1,328,992 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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