Science Explorer Back to mapMap
Discussion
Researcher · Drake University · United States

Natalie Ross Adkins

Natalie Ross Adkins publishes mostly in Marketing, Sociology and Political Science and Social Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty and Innovation and Socioeconomic Development.

ORCID 0000-0001-8250-2933 OpenAlex
World rank
#586,384
of 7,710,434 ranked researchers
Rank in United States
#201,619
of 1,627,098
Works
29
Citations
1k
Citations per work
34.9
h-index
12
i10-index 12Top 32% in Marketing
Natalie Ross Adkins

What does Natalie Ross Adkins research?

Natalie Ross Adkins's work is mostly in Business, Management and Accounting (40%), Social Sciences (14%), Psychology (12%).

Social Sciences: 19 works · 66.3% of their workBusiness, Management and Accounting: 12 works · 40.3% of their workMarketing: 7 works · 23.4% of their workOrganizational Behavior and Human Resource Management: 3 works · 10.4% of their workBusiness and International Management: 2 works · 6.5% of their workSocial Sciences: 4 works · 14.3% of their workSociology and Political Science: 4 works · 14.3% of their workPsychology: 3 works · 11.7% of their workSocial Psychology: 3 works · 11.7% of their workEverything else: 7 works · 24.6% of their workHealth Sciences: 3 works · 9.1% of their workHealth Professions: 3 works · 9.1% of their workGeneral Health Professions: 3 works · 9.1% of their workTHEIR WORKNatalie RossAdkins29works
Health Sciences9%Social Sciences66%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting1240.3%
    2. Social Sciences414.3%
    3. Psychology311.7%
  2. Everything else724.6%
    1. Health Professions39.1%
  1. 1Marketing23% of their works
  2. 2Sociology and Political Science14% of their works
  3. 3Social Psychology12% of their works
  4. 4Organizational Behavior and Human Resource Management10% of their works
  5. 5General Health Professions9% of their works
  6. 6Business and International Management6% of their works

Research topics

Which keywords describe Natalie Ross Adkins's research?

The keywords of their largest research topics: Brand Trust, Consumer Behavior, Customer Satisfaction, Service Quality, Emerging Markets, Frugal Innovation, Cultural Psychology and Values.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 16 words, with their numbers
  1. Brand Trust101 topic
  2. Consumer Behavior101 topic
  3. Customer Satisfaction61 topic
  4. Service Quality61 topic
  5. Emerging Markets51 topic
  6. Frugal Innovation51 topic
  7. Cultural Psychology41 topic
  8. Values41 topic
  9. Co-Creation31 topic
  10. Health31 topic
  11. Homelessness31 topic
  12. Value Creation31 topic
  13. Environmental Attitudes21 topic
  14. Multimodal Literacy21 topic
  15. New Literacies21 topic
  16. Pro-environmental Behavior21 topic

Where does Natalie Ross Adkins work?

Natalie Ross Adkins's main affiliation in the publication record is Drake University, United States.

How many publications and citations does Natalie Ross Adkins have?

OpenAlex counts 29 works and 1,013 citations for Natalie Ross Adkins, an h-index of 12, ranking #586,384 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

Ask a question or share a note about Natalie Ross Adkins. Posts are plain text and can be reported.