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Researcher · Glasgow Caledonian University · United Kingdom

Noreen Q. Siddiqui

Noreen Q. Siddiqui publishes mostly in Marketing, Sociology and Political Science and Education, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Fashion and Cultural Textiles.

OpenAlex
World rank
#2,240,263
of 7,710,434 ranked researchers
Rank in United Kingdom
#161,514
of 367,258
Works
31
Citations
374
Citations per work
12.1
h-index
7
i10-index 7Top 61% in Marketing
Noreen Q. Siddiqui

What does Noreen Q. Siddiqui research?

Noreen Q. Siddiqui's work is mostly in Social Sciences (33%), Business, Management and Accounting (26%), Arts and Humanities (10%).

Social Sciences: 22 works · 69.5% of their workSocial Sciences: 10 works · 33.4% of their workSociology and Political Science: 4 works · 13.9% of their workEducation: 3 works · 9.7% of their workGender Studies: 2 works · 5.6% of their workCommunication: 1 works · 4.2% of their workBusiness, Management and Accounting: 8 works · 26.4% of their workMarketing: 8 works · 26.4% of their workArts and Humanities: 3 works · 9.7% of their workMuseology: 3 works · 9.7% of their workEverything else: 9 works · 30.5% of their workTHEIR WORKNoreen Q.Siddiqui31works
Social Sciences70%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Social Sciences1033.4%
    2. Business, Management and Accounting826.4%
    3. Arts and Humanities39.7%
  2. Everything else930.5%
  1. 1Marketing26% of their works
  2. 2Sociology and Political Science14% of their works
  3. 3Education10% of their works
  4. 4Museology10% of their works
  5. 5Gender Studies6% of their works
  6. 6Communication4% of their works

Research topics

Which keywords describe Noreen Q. Siddiqui's research?

The keywords of their largest research topics: Consumer Behavior, Social Media, Brand Equity, Brand Trust, Consumer Engagement, Electronic Word-of-Mouth, Sustainability and Clothing.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Consumer Behavior112 topics
  2. Social Media112 topics
  3. Brand Equity91 topic
  4. Brand Trust91 topic
  5. Consumer Engagement91 topic
  6. Electronic Word-of-Mouth91 topic
  7. Sustainability92 topics
  8. Clothing71 topic
  9. Customer Experience71 topic
  10. Fashion71 topic
  11. Multichannel Retailing71 topic
  12. Information Systems31 topic
  13. Technology Acceptance Model31 topic
  14. Cardiovascular Disease21 topic
  15. Collaborative Consumption21 topic
  16. Knowledge Sharing21 topic
  17. Mediterranean Diet21 topic
  18. Sharing Economy21 topic
  19. Virtual Communities21 topic

Where does Noreen Q. Siddiqui work?

Noreen Q. Siddiqui's main affiliation in the publication record is Glasgow Caledonian University, United Kingdom.

How many publications and citations does Noreen Q. Siddiqui have?

OpenAlex counts 31 works and 374 citations for Noreen Q. Siddiqui, an h-index of 7, ranking #2,240,263 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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