Norman P. Li
Norman P. Li publishes mostly in Experimental and Cognitive Psychology, Sociology and Political Science and Social Psychology, on topics such as Evolutionary Psychology and Human Behavior, Evolutionary Game Theory and Cooperation and Consumer Behavior in Brand Consumption and Identification.
- World rank
- #55,553 of 7,710,434 ranked researchers
- Rank in Singapore
- #372 of 23,642
- Works
- 269
- Citations
- 14k
- Citations per work
- 50.7
What does Norman P. Li research?
Norman P. Li's work is mostly in Psychology (44%), Social Sciences (24%), Business, Management and Accounting (7%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences20375.6%
- Psychology11944.2%
- Social Sciences6624.5%
- Business, Management and Accounting196.9%
- Everything else6624.4%
- 1Experimental and Cognitive Psychology25% of their works
- 2Sociology and Political Science20% of their works
- 3Social Psychology12% of their works
- 4Clinical Psychology7% of their works
- 5Marketing7% of their works
- 6Gender Studies4% of their works
Research topics
- Evolutionary Psychology and Human Behavior
- Evolutionary Game Theory and Cooperation
- Consumer Behavior in Brand Consumption and Identification
- Cultural Differences and Values
- Psychology of Moral and Emotional Judgment
- Social and Intergroup Psychology
- Behavioral Health and Interventions
- Demographic Trends and Gender Preferences
Which keywords describe Norman P. Li's research?
The keywords of their largest research topics: Evolutionary Psychology, Human Behavior, Altruism, Cooperation, Emotion, Brand Trust, Consumer Behavior and Cultural Psychology.
- Son Preference
- Self-Regulation
- Intergroup Contact
- Disgust
- Cultural Psychology
- Brand Trust
- Cooperation
- Human Behavior
- Evolutionary Psychology
- Altruism
- Emotion
- Consumer Behavior
- Values
- Moral Judgment
- Social Identity
- Sex Ratios
- Theory of Planned Behaviour
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Evolutionary Psychology1411 topic
- Human Behavior1411 topic
- Altruism591 topic
- Cooperation591 topic
- Emotion502 topics
- Brand Trust391 topic
- Consumer Behavior391 topic
- Cultural Psychology301 topic
- Values301 topic
- Disgust201 topic
- Moral Judgment201 topic
- Intergroup Contact171 topic
- Social Identity171 topic
- Self-Regulation161 topic
- Sex Ratios161 topic
- Son Preference161 topic
- Theory of Planned Behaviour161 topic
Where does Norman P. Li work?
Norman P. Li's main affiliation in the publication record is Singapore Management University, Singapore.
How many publications and citations does Norman P. Li have?
OpenAlex counts 269 works and 13,650 citations for Norman P. Li, an h-index of 52, ranking #55,553 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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