Phaninee Naruetharadhol
Phaninee Naruetharadhol publishes mostly in Marketing, Sociology and Political Science and Strategy and Management, on topics such as Environmental Sustainability in Business, Digital Marketing and Social Media and Sustainable Supply Chain Management.
- World rank
- #92,253 of 7,710,434 ranked researchers
- Rank in Thailand
- #78 of 23,698
- Works
- 80
- Citations
- 1.4k
- Citations per work
- 17.9
What does Phaninee Naruetharadhol research?
Phaninee Naruetharadhol's work is mostly in Business, Management and Accounting (31%), Social Sciences (12%), Economics, Econometrics and Finance (6%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences4353.7%
- Everything else3746.3%
- 1Marketing16% of their works
- 2Sociology and Political Science12% of their works
- 3Strategy and Management10% of their works
- 4Economics and Econometrics6% of their works
- 5Information Systems and Management5% of their works
- 6Management of Technology and Innovation4% of their works
Research topics
- Environmental Sustainability in Business
- Digital Marketing and Social Media
- Sustainable Supply Chain Management
- Technology Adoption and User Behaviour
- Innovation and Socioeconomic Development
- Organic Food and Agriculture
- Consumer Behavior in Brand Consumption and Identification
- Customer Service Quality and Loyalty
Which keywords describe Phaninee Naruetharadhol's research?
The keywords of their largest research topics: Consumer Behavior, Environmental Management, Environmental Innovation, Green Consumption, Electronic Word-of-Mouth, Social Media, Circular Economy and Information Systems.
- Service Quality
- Food Quality
- Brand Trust
- Frugal Innovation
- Technology Acceptance Model
- Information Systems
- Social Media
- Green Consumption
- Environmental Management
- Consumer Behavior
- Environmental Innovation
- Electronic Word-of-Mouth
- Circular Economy
- Sustainable Supply Chain Management
- Emerging Markets
- Brand Equity
- Customer Satisfaction
- Organic Agriculture
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Consumer Behavior323 topics
- Environmental Management302 topics
- Environmental Innovation201 topic
- Green Consumption201 topic
- Electronic Word-of-Mouth131 topic
- Social Media131 topic
- Circular Economy101 topic
- Information Systems101 topic
- Sustainable Supply Chain Management101 topic
- Technology Acceptance Model101 topic
- Emerging Markets81 topic
- Frugal Innovation81 topic
- Brand Equity61 topic
- Brand Trust61 topic
- Customer Satisfaction61 topic
- Food Quality61 topic
- Organic Agriculture61 topic
- Service Quality61 topic
Where does Phaninee Naruetharadhol work?
Phaninee Naruetharadhol's main affiliation in the publication record is Khon Kaen University, Thailand.
How many publications and citations does Phaninee Naruetharadhol have?
OpenAlex counts 80 works and 1,435 citations for Phaninee Naruetharadhol, an h-index of 23, ranking #92,253 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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