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Researcher · Universität der Bundeswehr München · Germany

Philipp A. Rauschnabel

Philipp A. Rauschnabel publishes mostly in Sociology and Political Science, Marketing and Human-Computer Interaction, on topics such as Digital Marketing and Social Media, Virtual Reality Applications and Impacts and Technology Adoption and User Behaviour.

ORCID 0000-0003-2188-6747 OpenAlex
World rank
#14,701
of 7,710,434 ranked researchers
Rank in Germany
#808
of 364,343
Works
105
Citations
16k
Citations per work
152.3
h-index
45
i10-index 64Top 0.6% in Sociology and Political Science
Philipp A. Rauschnabel

What does Philipp A. Rauschnabel research?

Philipp A. Rauschnabel's work is mostly in Social Sciences (31%), Computer Science (20%), Business, Management and Accounting (19%).

Social Sciences: 63 works · 59.8% of their workSocial Sciences: 32 works · 30.6% of their workSociology and Political Science: 28 works · 26.7% of their workCommunication: 4 works · 3.9% of their workBusiness, Management and Accounting: 20 works · 19.2% of their workMarketing: 20 works · 19.2% of their workDecision Sciences: 10 works · 10.0% of their workInformation Systems and Management: 10 works · 10.0% of their workEverything else: 22 works · 20.6% of their workPhysical Sciences: 21 works · 19.6% of their workComputer Science: 21 works · 19.6% of their workHuman-Computer Interaction: 14 works · 13.2% of their workComputer Vision and Pattern Recognition: 7 works · 6.4% of their workTHEIR WORKPhilipp A.Rauschnabel105works
Physical Sciences20%Social Sciences60%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Social Sciences3230.6%
    2. Business, Management and Accounting2019.2%
    3. Decision Sciences1010.0%
  2. Everything else2220.6%
    1. Computer Science2119.6%
  1. 1Sociology and Political Science27% of their works
  2. 2Marketing19% of their works
  3. 3Human-Computer Interaction13% of their works
  4. 4Information Systems and Management10% of their works
  5. 5Computer Vision and Pattern Recognition6% of their works
  6. 6Communication4% of their works

Research topics

Which keywords describe Philipp A. Rauschnabel's research?

The keywords of their largest research topics: Social Media, Consumer Engagement, Electronic Word-of-Mouth, Social Interaction, Embodiment, Presence, Information Systems and Technology Acceptance Model.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 19 words, with their numbers
  1. Social Media602 topics
  2. Consumer Engagement491 topic
  3. Electronic Word-of-Mouth491 topic
  4. Social Interaction362 topics
  5. Embodiment301 topic
  6. Presence301 topic
  7. Information Systems281 topic
  8. Technology Acceptance Model281 topic
  9. Brand Trust251 topic
  10. Consumer Behavior251 topic
  11. Customer Experience211 topic
  12. Multichannel Retailing211 topic
  13. Online Communication172 topics
  14. Education161 topic
  15. Technology161 topic
  16. Addiction111 topic
  17. Well-being111 topic
  18. Computer-Mediated Communication61 topic
  19. Emoticons61 topic

Where does Philipp A. Rauschnabel work?

Philipp A. Rauschnabel's main affiliation in the publication record is Universität der Bundeswehr München, Germany.

How many publications and citations does Philipp A. Rauschnabel have?

OpenAlex counts 105 works and 15,992 citations for Philipp A. Rauschnabel, an h-index of 45, ranking #14,701 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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