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Researcher · Arkansas State University · United States

Po‐Lin Pan

Po‐Lin Pan publishes mostly in Sociology and Political Science, Communication and Marketing, on topics such as Digital Marketing and Social Media, Media Influence and Health and Consumer Behavior in Brand Consumption and Identification.

ORCID 0000-0003-2091-0717 OpenAlex
World rank
#1,605,570
of 1,633,909 ranked researchers
Rank in United States
#354,183
of 358,040
Works
15
Citations
18
Citations per work
1.2

What does Po‐Lin Pan research?

Sociology and Political Science: 18.2%Communication: 13.6%Marketing: 13.6%Cultural Studies: 9.1%other fields: 45.5%18%top field
Sociology and Political Science18.2%Communication13.6%Marketing13.6%Cultural Studies9.1%other fields45.5%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Sociology and Political Science18% of their works
  2. 2Communication14% of their works
  3. 3Marketing14% of their works
  4. 4Cultural Studies9% of their works
  5. 5Literature and Literary Theory9% of their works
  6. 6Artificial Intelligence4% of their works

Research topics

Which keywords describe Po‐Lin Pan's research?

The keywords of their largest research topics: Social Media, Consumer Behavior, Consumer Engagement, Electronic Word-of-Mouth, Brand Equity, Brand Trust, Digital Divide and Digital Transformation.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Social Media52 topics
  2. Consumer Behavior43 topics
  3. Consumer Engagement31 topic
  4. Electronic Word-of-Mouth31 topic
  5. Brand Equity21 topic
  6. Brand Trust21 topic
  7. Digital Divide21 topic
  8. Digital Transformation22 topics
  9. Narrative Persuasion21 topic
  10. Political Participation21 topic
  11. Transportation21 topic
  12. COVID-1911 topic
  13. Cosmetics11 topic
  14. Fashion11 topic
  15. Information Systems11 topic
  16. Machine Learning11 topic
  17. Pandemic11 topic
  18. Smart Cities11 topic
  19. Technology Acceptance Model11 topic

Where does Po‐Lin Pan work?

Po‐Lin Pan's main affiliation in the publication record is Arkansas State University, United States.

How many publications and citations does Po‐Lin Pan have?

Science Explorer counts 15 works and 18 citations for Po‐Lin Pan, ranking #1,605,570 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.