Rong‐An Shang
Rong‐An Shang publishes mostly in Sociology and Political Science, Information Systems and Management and Marketing, on topics such as Digital Marketing and Social Media, Technology Adoption and User Behaviour and Knowledge Management and Sharing.
- World rank
- #342,113 of 7,710,434 ranked researchers
- Rank in Taiwan
- #1,164 of 57,035
- Works
- 52
- Citations
- 2.6k
- Citations per work
- 50.2
What does Rong‐An Shang research?
Rong‐An Shang's work is mostly in Social Sciences (40%), Business, Management and Accounting (21%), Decision Sciences (21%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences4382.0%
- Social Sciences2140.0%
- Business, Management and Accounting1121.3%
- Decision Sciences1120.7%
- Everything else918.0%
- 1Sociology and Political Science28% of their works
- 2Information Systems and Management21% of their works
- 3Marketing13% of their works
- 4Communication12% of their works
- 5Organizational Behavior and Human Resource Management4% of their works
- 6Strategy and Management4% of their works
Research topics
- Digital Marketing and Social Media
- Technology Adoption and User Behaviour
- Knowledge Management and Sharing
- Consumer Behavior in Brand Consumption and Identification
- Customer Service Quality and Loyalty
- Impact of Technology on Adolescents
- Copyright and Intellectual Property
- Consumer Market Behavior and Pricing
Which keywords describe Rong‐An Shang's research?
The keywords of their largest research topics: Social Media, E-commerce, Consumer Engagement, Electronic Word-of-Mouth, Information Systems, Technology Acceptance Model, Consumer Behavior and Knowledge Sharing.
- Marketing Strategies
- Copyright
- Service Quality
- Addiction
- Brand Equity
- Knowledge Sharing
- Technology Acceptance Model
- Electronic Word-of-Mouth
- E-commerce
- Social Media
- Consumer Engagement
- Information Systems
- Consumer Behavior
- Virtual Communities
- Brand Trust
- Customer Satisfaction
- Well-being
- Digital Piracy
- Retail Economics
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 19 words, with their numbers
- Social Media533 topics
- E-commerce342 topics
- Consumer Engagement311 topic
- Electronic Word-of-Mouth311 topic
- Information Systems301 topic
- Technology Acceptance Model301 topic
- Consumer Behavior173 topics
- Knowledge Sharing161 topic
- Virtual Communities161 topic
- Brand Equity91 topic
- Brand Trust91 topic
- Addiction61 topic
- Customer Satisfaction61 topic
- Service Quality61 topic
- Well-being61 topic
- Copyright41 topic
- Digital Piracy41 topic
- Marketing Strategies41 topic
- Retail Economics41 topic
Where does Rong‐An Shang work?
Rong‐An Shang's main affiliation in the publication record is Soochow University, Taiwan.
How many publications and citations does Rong‐An Shang have?
OpenAlex counts 52 works and 2,612 citations for Rong‐An Shang, an h-index of 19, ranking #342,113 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
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