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Researcher · Babson College · United States

Ross D. Petty

Ross D. Petty publishes mostly in Marketing, Law and Accounting, on topics such as Business Law and Ethics, Consumer Behavior in Brand Consumption and Identification and Intellectual Property Law.

ORCID 0000-0001-9323-4743 OpenAlex
World rank
#374,723
of 7,710,434 ranked researchers
Rank in United States
#133,586
of 1,627,098
Works
106
Citations
1.8k
Citations per work
16.8
h-index
20
i10-index 40Top 13% in Marketing
Ross D. Petty

What does Ross D. Petty research?

Ross D. Petty's work is mostly in Business, Management and Accounting (38%), Social Sciences (14%), Economics, Econometrics and Finance (9%).

Social Sciences: 69 works · 65.5% of their workBusiness, Management and Accounting: 40 works · 37.7% of their workMarketing: 25 works · 23.2% of their workAccounting: 10 works · 9.9% of their workStrategy and Management: 5 works · 4.6% of their workSocial Sciences: 15 works · 13.7% of their workLaw: 15 works · 13.7% of their workEconomics, Econometrics and Finance: 10 works · 9.2% of their workEconomics and Econometrics: 10 works · 9.2% of their workArts and Humanities: 5 works · 4.9% of their workVisual Arts and Performing Arts: 5 works · 4.9% of their workEverything else: 37 works · 34.5% of their workTHEIR WORKRoss D. Petty106works
Social Sciences66%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting4037.7%
    2. Social Sciences1513.7%
    3. Economics, Econometrics and Finance109.2%
    4. Arts and Humanities54.9%
  2. Everything else3734.5%
  1. 1Marketing23% of their works
  2. 2Law14% of their works
  3. 3Accounting10% of their works
  4. 4Economics and Econometrics9% of their works
  5. 5Visual Arts and Performing Arts5% of their works
  6. 6Strategy and Management5% of their works

Research topics

Which keywords describe Ross D. Petty's research?

The keywords of their largest research topics: Consumer Behavior, Contract Visualization, Legal Astuteness, Brand Equity, Brand Trust, Copyright Law, Trademark Law and Marketing Strategies.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 17 words, with their numbers
  1. Consumer Behavior342 topics
  2. Contract Visualization251 topic
  3. Legal Astuteness251 topic
  4. Brand Equity191 topic
  5. Brand Trust191 topic
  6. Copyright Law191 topic
  7. Trademark Law191 topic
  8. Marketing Strategies151 topic
  9. Retail Economics151 topic
  10. Art Market141 topic
  11. Investment141 topic
  12. Branding121 topic
  13. Collusion121 topic
  14. Competition121 topic
  15. Marketing121 topic
  16. Contracts101 topic
  17. Enforcement101 topic

Where does Ross D. Petty work?

Ross D. Petty's main affiliation in the publication record is Babson College, United States.

How many publications and citations does Ross D. Petty have?

OpenAlex counts 106 works and 1,778 citations for Ross D. Petty, an h-index of 20, ranking #374,723 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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