Question 1

What does Scott A. Neslin research?

Accepted Answer

Scott A. Neslin publishes mostly in Marketing, Strategy and Management and Management Science and Operations Research, on topics such as Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies and Consumer Behavior in Brand Consumption and Identification.

Question 2

Which keywords describe Scott A. Neslin's research?

Accepted Answer

The keywords of their largest research topics: Consumer Behavior, Marketing Strategies, Retail Economics, Customer Experience, Multichannel Retailing, Brand Equity, Brand Trust and Churn Prediction.

Question 3

Where does Scott A. Neslin work?

Accepted Answer

Scott A. Neslin's main affiliation in the publication record is Dartmouth College, United States.

Question 4

How many publications and citations does Scott A. Neslin have?

Accepted Answer

OpenAlex counts 152 works and 15,035 citations for Scott A. Neslin, an h-index of 58, ranking #14,667 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Scott A. Neslin's h-index high?

Accepted Answer

An h-index of 58 is at or above that of 99.6% of the 14,178 ranked researchers whose main subfield is Marketing, which is in the top 0.4%.