Question 1

What does Subhro Sarkar research?

Accepted Answer

Subhro Sarkar publishes mostly in Marketing, Sociology and Political Science and Information Systems and Management, on topics such as Digital Marketing and Social Media, Technology Adoption and User Behaviour and Consumer Retail Behavior Studies.

Question 2

Which keywords describe Subhro Sarkar's research?

Accepted Answer

The keywords of their largest research topics: Electronic Word-of-Mouth, Social Media, Information Systems, Technology Acceptance Model, Customer Experience, Multichannel Retailing, Customer Satisfaction and Service Quality.

Question 3

Where does Subhro Sarkar work?

Accepted Answer

Subhro Sarkar's main affiliation in the publication record is Indian Institute of Management Rohtak, India.

Question 4

How many publications and citations does Subhro Sarkar have?

Accepted Answer

OpenAlex counts 16 works and 750 citations for Subhro Sarkar, an h-index of 10, ranking #1,060,981 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Subhro Sarkar's h-index high?

Accepted Answer

An h-index of 10 is at or above that of 64% of the 14,178 ranked researchers whose main subfield is Marketing, which is in the top 41%.