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Wenchang Fang

Wenchang Fang publishes mostly in Marketing, Accounting and Sociology and Political Science, on topics such as Benford’s Law and Fraud Detection, Auditing, Earnings Management, Governance and Consumer Behavior in Brand Consumption and Identification.

World rank
#994,667
of 1,633,909 ranked researchers
Rank in Taiwan
#5,309
of 9,848
Works
16
Citations
94
Citations per work
5.9

What does Wenchang Fang research?

Marketing: 17.9%Accounting: 10.7%Sociology and Political Science: 10.7%Management Information Systems: 10.7%other fields: 50.0%18%top field
Marketing17.9%Accounting10.7%Sociology and Political Science10.7%Management Information Systems10.7%other fields50.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing18% of their works
  2. 2Accounting11% of their works
  3. 3Sociology and Political Science11% of their works
  4. 4Management Information Systems11% of their works
  5. 5Finance11% of their works
  6. 6Information Systems and Management7% of their works

Research topics

Which keywords describe Wenchang Fang's research?

The keywords of their largest research topics: Fraud Detection, Asset Pricing, Benford's Law, Brand Trust, Consumer Behavior, Customer Satisfaction, Earnings Management and election irregularities.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Fraud Detection32 topics
  2. Asset Pricing21 topic
  3. Benford's Law21 topic
  4. Brand Trust21 topic
  5. Consumer Behavior21 topic
  6. Customer Satisfaction21 topic
  7. Earnings Management21 topic
  8. Electronic Word-of-Mouth21 topic
  9. Financial Reporting21 topic
  10. Information Systems21 topic
  11. Service Quality21 topic
  12. Social Media21 topic
  13. Stock Returns21 topic
  14. Technology Acceptance Model21 topic
  15. election irregularities21 topic
  16. Classification11 topic
  17. Imbalanced Data11 topic

Where does Wenchang Fang work?

Wenchang Fang's main affiliation in the publication record is National Taipei University of Business, Taiwan.

How many publications and citations does Wenchang Fang have?

Science Explorer counts 16 works and 94 citations for Wenchang Fang, ranking #994,667 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.