Yoon‐Hee Kwon
Yoon‐Hee Kwon publishes mostly in Marketing, Museology and Experimental and Cognitive Psychology, on topics such as Fashion and Cultural Textiles, Consumer Perception and Purchasing Behavior and Consumer Behavior in Brand Consumption and Identification.
- World rank
- #849,607 of 7,710,434 ranked researchers
- Rank in United States
- #281,809 of 1,627,098
- Works
- 30
- Citations
- 889
- Citations per work
- 29.6
What does Yoon‐Hee Kwon research?
Yoon‐Hee Kwon's work is mostly in Arts and Humanities (30%), Business, Management and Accounting (27%), Psychology (19%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences2376.3%
- Arts and Humanities929.8%
- Business, Management and Accounting827.4%
- Psychology619.1%
- Everything else723.7%
- 1Marketing27% of their works
- 2Museology26% of their works
- 3Experimental and Cognitive Psychology10% of their works
- 4Clinical Psychology6% of their works
- 5Social Psychology4% of their works
- 6Visual Arts and Performing Arts4% of their works
Research topics
- Fashion and Cultural Textiles
- Consumer Perception and Purchasing Behavior
- Consumer Behavior in Brand Consumption and Identification
- Evolutionary Psychology and Human Behavior
- Crafts, Textile, and Design
- Cultural and Historical Studies
- Eating Disorders and Behaviors
- Anxiety, Depression, Psychometrics, Treatment, Cognitive Processes
Which keywords describe Yoon‐Hee Kwon's research?
The keywords of their largest research topics: Fashion, Consumer Behavior, Sustainability, Body Image, Clothing, Material Culture, Cosmetics and Lifestyle.
- Obesity
- Eating Disorders
- Cognitive-Behavioral Therapy
- 3D Printing
- Evolutionary Psychology
- Brand Equity
- Lifestyle
- Material Culture
- Body Image
- Consumer Behavior
- Fashion
- Sustainability
- Clothing
- Cosmetics
- Neurobiological Correlates
- Brand Trust
- Human Behavior
- Anxiety Disorders
- Craftivism
- Handicraft
- Sustainable Fashion
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 21 words, with their numbers
- Fashion362 topics
- Consumer Behavior222 topics
- Sustainability222 topics
- Body Image202 topics
- Clothing191 topic
- Material Culture191 topic
- Cosmetics171 topic
- Lifestyle171 topic
- Neurobiological Correlates62 topics
- Brand Equity51 topic
- Brand Trust51 topic
- Evolutionary Psychology41 topic
- Human Behavior41 topic
- 3D Printing31 topic
- Anxiety Disorders31 topic
- Cognitive-Behavioral Therapy31 topic
- Craftivism31 topic
- Eating Disorders31 topic
- Handicraft31 topic
- Obesity31 topic
- Sustainable Fashion31 topic
Where does Yoon‐Hee Kwon work?
Yoon‐Hee Kwon's main affiliation in the publication record is Northern Illinois University, United States.
How many publications and citations does Yoon‐Hee Kwon have?
OpenAlex counts 30 works and 889 citations for Yoon‐Hee Kwon, an h-index of 17, ranking #849,607 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
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