Anikó Kelemen-Erdős
Anikó Kelemen-Erdős publishes mostly in Marketing, Geography, Planning and Development and Organizational Behavior and Human Resource Management, on topics such as Hungarian Social, Economic and Educational Studies, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.
- World rank
- #3,758,893 of 7,710,434 ranked researchers
- Rank in Hungary
- #7,708 of 25,218
- Works
- 29
- Citations
- 120
- Citations per work
- 4.1
What does Anikó Kelemen-Erdős research?
Anikó Kelemen-Erdős's work is mostly in Business, Management and Accounting (33%), Social Sciences (18%), Agricultural and Biological Sciences (7%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences1550.7%
- Business, Management and Accounting1032.8%
- Social Sciences517.9%
- Everything else1241.8%
- Life Sciences27.5%
- 1Marketing16% of their works
- 2Geography, Planning and Development10% of their works
- 3Organizational Behavior and Human Resource Management10% of their works
- 4Sociology and Political Science8% of their works
- 5Food Science8% of their works
- 6Strategy and Management6% of their works
Research topics
- Hungarian Social, Economic and Educational Studies
- Consumer Behavior in Brand Consumption and Identification
- Customer Service Quality and Loyalty
- Entrepreneurship Studies and Influences
- Digital Marketing and Social Media
- Food Supply Chain Traceability
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
Which keywords describe Anikó Kelemen-Erdős's research?
The keywords of their largest research topics: Consumer Behavior, Globalization, Policy, Brand Equity, Brand Trust, Customer Satisfaction, Service Quality and Electronic Word-of-Mouth.
- Retail Economics
- Marketing Strategies
- Customer Experience
- Opportunity Recognition
- Electronic Word-of-Mouth
- Customer Satisfaction
- Brand Equity
- Globalization
- Consumer Behavior
- Policy
- Brand Trust
- Service Quality
- Entrepreneurial Orientation
- Social Media
- Food Supply Chain
- Multichannel Retailing
- Traceability
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 17 words, with their numbers
- Consumer Behavior72 topics
- Globalization71 topic
- Policy71 topic
- Brand Equity51 topic
- Brand Trust51 topic
- Customer Satisfaction41 topic
- Service Quality41 topic
- Electronic Word-of-Mouth31 topic
- Entrepreneurial Orientation31 topic
- Opportunity Recognition31 topic
- Social Media31 topic
- Customer Experience21 topic
- Food Supply Chain21 topic
- Marketing Strategies21 topic
- Multichannel Retailing21 topic
- Retail Economics21 topic
- Traceability21 topic
Where does Anikó Kelemen-Erdős work?
Anikó Kelemen-Erdős's main affiliation in the publication record is Obuda University, Hungary.
How many publications and citations does Anikó Kelemen-Erdős have?
OpenAlex counts 29 works and 120 citations for Anikó Kelemen-Erdős, an h-index of 6, ranking #3,758,893 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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