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Researcher · Huanggang Normal University · China

Asif Ali Safeer

Asif Ali Safeer publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.

ORCID 0000-0001-5877-1201 OpenAlex
World rank
#210,584
of 7,710,434 ranked researchers
Rank in China
#21,553
of 978,568
Works
36
Citations
1k
Citations per work
28.5
h-index
17
i10-index 21Top 18% in Marketing
Asif Ali Safeer

What does Asif Ali Safeer research?

Asif Ali Safeer's work is mostly in Business, Management and Accounting (44%), Social Sciences (26%), Decision Sciences (6%).

Social Sciences: 27 works · 76.0% of their workBusiness, Management and Accounting: 16 works · 44.2% of their workMarketing: 10 works · 28.8% of their workOrganizational Behavior and Human Resource Management: 4 works · 10.6% of their workStrategy and Management: 2 works · 4.8% of their workSocial Sciences: 9 works · 26.0% of their workSociology and Political Science: 9 works · 26.0% of their workDecision Sciences: 2 works · 5.8% of their workInformation Systems and Management: 2 works · 5.8% of their workEverything else: 7 works · 20.2% of their workPhysical Sciences: 1 works · 3.8% of their workComputer Science: 1 works · 3.8% of their workArtificial Intelligence: 1 works · 3.8% of their workTHEIR WORKAsif Ali Safeer36works
Physical Sciences4%Social Sciences76%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting1644.2%
    2. Social Sciences926.0%
    3. Decision Sciences25.8%
  2. Everything else720.2%
    1. Computer Science13.8%
  1. 1Marketing29% of their works
  2. 2Sociology and Political Science26% of their works
  3. 3Organizational Behavior and Human Resource Management11% of their works
  4. 4Information Systems and Management6% of their works
  5. 5Strategy and Management5% of their works
  6. 6Artificial Intelligence4% of their works

Research topics

Which keywords describe Asif Ali Safeer's research?

The keywords of their largest research topics: Consumer Behavior, Electronic Word-of-Mouth, Social Media, Brand Equity, Brand Trust, Customer Satisfaction, Service Quality and Customer Experience.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 18 words, with their numbers
  1. Consumer Behavior293 topics
  2. Electronic Word-of-Mouth241 topic
  3. Social Media241 topic
  4. Brand Equity211 topic
  5. Brand Trust211 topic
  6. Customer Satisfaction101 topic
  7. Service Quality101 topic
  8. Customer Experience62 topics
  9. Information Systems61 topic
  10. Technology Acceptance Model61 topic
  11. Environmental Innovation51 topic
  12. Green Consumption51 topic
  13. Impulse Buying41 topic
  14. Multichannel Retailing41 topic
  15. Halal Tourism31 topic
  16. Religiosity31 topic
  17. Artificial Intelligence21 topic
  18. Service Robots21 topic

Where does Asif Ali Safeer work?

Asif Ali Safeer's main affiliation in the publication record is Huanggang Normal University, China.

How many publications and citations does Asif Ali Safeer have?

OpenAlex counts 36 works and 1,025 citations for Asif Ali Safeer, an h-index of 17, ranking #210,584 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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