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Christian Grönroos

Christian Grönroos publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Customer Service Quality and Loyalty, Service and Product Innovation and Digital Marketing and Social Media.

World rank
#47,557
of 1,633,909 ranked researchers
Rank in Finland
#239
of 8,199
Works
29
Citations
1.3k
Citations per work
46.3

What does Christian Grönroos research?

Marketing: 31.1%Organizational Behavior and Human Resource Management: 28.9%Sociology and Political Science: 13.3%Management Information Systems: 8.9%other fields: 17.8%31%top field
Marketing31.1%Organizational Behavior and Human Resource Management28.9%Sociology and Political Science13.3%Management Information Systems8.9%other fields17.8%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing31% of their works
  2. 2Organizational Behavior and Human Resource Management29% of their works
  3. 3Sociology and Political Science13% of their works
  4. 4Management Information Systems9% of their works
  5. 5Strategy and Management7% of their works
  6. 6Management of Technology and Innovation4% of their works

Research topics

Which keywords describe Christian Grönroos's research?

The keywords of their largest research topics: Customer Satisfaction, Service Quality, Co-Creation, Value Creation, Electronic Word-of-Mouth, Social Media, Brand Trust and Consumer Behavior.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Customer Satisfaction131 topic
  2. Service Quality131 topic
  3. Co-Creation81 topic
  4. Value Creation81 topic
  5. Electronic Word-of-Mouth51 topic
  6. Social Media51 topic
  7. Brand Trust41 topic
  8. Consumer Behavior41 topic
  9. Performance Measurement42 topics
  10. Lean Manufacturing31 topic
  11. Supply Chain Management31 topic
  12. Conversation Analysis11 topic
  13. Flexible Automation11 topic
  14. Interactional Linguistics11 topic
  15. Management Control Systems11 topic
  16. Reconfigurable Manufacturing Systems11 topic
  17. Strategic Management11 topic

Where does Christian Grönroos work?

Christian Grönroos's main affiliation in the publication record is Hanken School of Economics, Finland.

How many publications and citations does Christian Grönroos have?

Science Explorer counts 29 works and 1,342 citations for Christian Grönroos, ranking #47,557 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.