Question 1

What does Gregory S. Carpenter research?

Accepted Answer

Gregory S. Carpenter publishes mostly in Marketing, Economics and Econometrics and Sociology and Political Science, on topics such as Consumer Market Behavior and Pricing, Consumer Behavior in Brand Consumption and Identification and Digital Marketing and Social Media.

Question 2

Which keywords describe Gregory S. Carpenter's research?

Accepted Answer

The keywords of their largest research topics: Consumer Behavior, Marketing Strategies, Retail Economics, Brand Equity, Brand Trust, Electronic Word-of-Mouth, Social Media and Agent-Based Modeling.

Question 3

Where does Gregory S. Carpenter work?

Accepted Answer

Gregory S. Carpenter's main affiliation in the publication record is Kellogg's (Canada), Canada.

Question 4

How many publications and citations does Gregory S. Carpenter have?

Accepted Answer

OpenAlex counts 71 works and 6,502 citations for Gregory S. Carpenter, an h-index of 27, ranking #187,307 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Gregory S. Carpenter's h-index high?

Accepted Answer

An h-index of 27 is at or above that of 94% of the 14,178 ranked researchers whose main subfield is Marketing, which is in the top 6.3%.