Jörg Henseler
Jörg Henseler publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Strategy and Management, on topics such as Customer Service Quality and Loyalty, Consumer Behavior in Brand Consumption and Identification and Technology Adoption and User Behaviour.
- World rank
- #2,913 of 1,633,909 ranked researchers
- Rank in Netherlands
- #45 of 23,481
- Works
- 66
- Citations
- 7.6k
- Citations per work
- 115.4
What does Jörg Henseler research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing17% of their works
- 2Organizational Behavior and Human Resource Management11% of their works
- 3Strategy and Management7% of their works
- 4Sociology and Political Science7% of their works
- 5Information Systems and Management6% of their works
- 6Management Science and Operations Research6% of their works
Research topics
- Customer Service Quality and Loyalty
- Consumer Behavior in Brand Consumption and Identification
- Technology Adoption and User Behaviour
- Digital Marketing and Social Media
- Business Strategy and Innovation
- Sensory Analysis and Statistical Methods
- Advanced Computational Techniques and Applications
- Industrial Technology and Control Systems
Which keywords describe Jörg Henseler's research?
The keywords of their largest research topics: Customer Satisfaction, Service Quality, Brand Trust, Consumer Behavior, Electronic Word-of-Mouth, Information Systems, Social Media and Technology Acceptance Model.
- Wavelet Analysis
- Neural Network
- Control System
- Coopetition
- Technology Acceptance Model
- Information Systems
- Consumer Behavior
- Service Quality
- Customer Satisfaction
- Brand Trust
- Electronic Word-of-Mouth
- Social Media
- Business Networks
- Consumer Perception
- Expert Systems
- Sensory Analysis
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 16 words, with their numbers
- Customer Satisfaction81 topic
- Service Quality81 topic
- Brand Trust61 topic
- Consumer Behavior61 topic
- Electronic Word-of-Mouth51 topic
- Information Systems51 topic
- Social Media51 topic
- Technology Acceptance Model51 topic
- Business Networks31 topic
- Coopetition31 topic
- Consumer Perception21 topic
- Control System21 topic
- Expert Systems21 topic
- Neural Network21 topic
- Sensory Analysis21 topic
- Wavelet Analysis21 topic
Where does Jörg Henseler work?
Jörg Henseler's main affiliation in the publication record is University of Twente, Netherlands.
How many publications and citations does Jörg Henseler have?
Science Explorer counts 66 works and 7,615 citations for Jörg Henseler, ranking #2,913 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.