Ko de Ruyter
Ko de Ruyter publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Management Information Systems, on topics such as Customer Service Quality and Loyalty, Service and Product Innovation and Outsourcing and Supply Chain Management.
- World rank
- #134,390 of 1,633,909 ranked researchers
- Rank in Netherlands
- #3,050 of 23,481
- Works
- 30
- Citations
- 303
- Citations per work
- 10.1
What does Ko de Ruyter research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing32% of their works
- 2Organizational Behavior and Human Resource Management15% of their works
- 3Management Information Systems10% of their works
- 4Sociology and Political Science10% of their works
- 5Strategy and Management7% of their works
- 6Information Systems and Management7% of their works
Research topics
Which keywords describe Ko de Ruyter's research?
The keywords of their largest research topics: Customer Experience, Customer Satisfaction, Service Quality, Co-Creation, Consumer Behavior, Value Creation, Electronic Word-of-Mouth and Impulse Buying.
- Sharing Economy
- Brand Trust
- Technology Acceptance Model
- Outsourcing
- Multichannel Retailing
- Impulse Buying
- Value Creation
- Co-Creation
- Customer Satisfaction
- Customer Experience
- Service Quality
- Consumer Behavior
- Electronic Word-of-Mouth
- Information Systems
- Offshoring
- Social Media
- Brand Equity
- Collaborative Consumption
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Customer Experience72 topics
- Customer Satisfaction61 topic
- Service Quality61 topic
- Co-Creation41 topic
- Consumer Behavior42 topics
- Value Creation41 topic
- Electronic Word-of-Mouth31 topic
- Impulse Buying31 topic
- Information Systems31 topic
- Multichannel Retailing31 topic
- Offshoring31 topic
- Outsourcing31 topic
- Social Media31 topic
- Technology Acceptance Model31 topic
- Brand Equity21 topic
- Brand Trust21 topic
- Collaborative Consumption21 topic
- Sharing Economy21 topic
Where does Ko de Ruyter work?
Ko de Ruyter's main affiliation in the publication record is Maastricht University, Netherlands.
How many publications and citations does Ko de Ruyter have?
Science Explorer counts 30 works and 303 citations for Ko de Ruyter, ranking #134,390 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Other researchers named Ko de Ruyter
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.