Massoud Moslehpour
Massoud Moslehpour publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.
- World rank
- #91,745 of 7,710,434 ranked researchers
- Rank in Taiwan
- #224 of 57,035
- Works
- 156
- Citations
- 3.4k
- Citations per work
- 21.6
What does Massoud Moslehpour research?
Massoud Moslehpour's work is mostly in Business, Management and Accounting (27%), Social Sciences (14%), Economics, Econometrics and Finance (7%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences7447.7%
- Everything else7447.6%
- Physical Sciences74.7%
- Computer Science74.7%
- 1Marketing14% of their works
- 2Sociology and Political Science14% of their works
- 3Organizational Behavior and Human Resource Management8% of their works
- 4Economics and Econometrics7% of their works
- 5Strategy and Management5% of their works
- 6Artificial Intelligence5% of their works
Research topics
- Digital Marketing and Social Media
- Consumer Behavior in Brand Consumption and Identification
- Customer Service Quality and Loyalty
- Technology Adoption and User Behaviour
- Environmental Sustainability in Business
- Consumer Retail Behavior Studies
- Energy, Environment, Economic Growth
- Sustainable Supply Chain Management
Which keywords describe Massoud Moslehpour's research?
The keywords of their largest research topics: Consumer Behavior, Electronic Word-of-Mouth, Social Media, Brand Equity, Brand Trust, Environmental Management, Customer Satisfaction and Service Quality.
- Sustainable Supply Chain Management
- Multichannel Retailing
- Environmental Innovation
- Customer Experience
- Technology Acceptance Model
- Service Quality
- Environmental Management
- Brand Equity
- Electronic Word-of-Mouth
- Consumer Behavior
- Social Media
- Brand Trust
- Customer Satisfaction
- Information Systems
- CO2 Emissions
- Energy Consumption
- Green Consumption
- Circular Economy
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 18 words, with their numbers
- Consumer Behavior412 topics
- Electronic Word-of-Mouth341 topic
- Social Media341 topic
- Brand Equity271 topic
- Brand Trust271 topic
- Environmental Management242 topics
- Customer Satisfaction191 topic
- Service Quality191 topic
- Information Systems171 topic
- Technology Acceptance Model171 topic
- CO2 Emissions141 topic
- Customer Experience141 topic
- Energy Consumption141 topic
- Environmental Innovation141 topic
- Green Consumption141 topic
- Multichannel Retailing141 topic
- Circular Economy101 topic
- Sustainable Supply Chain Management101 topic
Where does Massoud Moslehpour work?
Massoud Moslehpour's main affiliation in the publication record is Asia University, Taiwan.
How many publications and citations does Massoud Moslehpour have?
OpenAlex counts 156 works and 3,364 citations for Massoud Moslehpour, an h-index of 33, ranking #91,745 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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