Nancy M. Puccinelli
Nancy M. Puccinelli publishes mostly in Marketing, Social Psychology and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies and Customer Service Quality and Loyalty.
- World rank
- #751,012 of 7,710,434 ranked researchers
- Rank in United States
- #252,185 of 1,627,098
- Works
- 47
- Citations
- 2.7k
- Citations per work
- 58.4
What does Nancy M. Puccinelli research?
Nancy M. Puccinelli's work is mostly in Business, Management and Accounting (36%), Psychology (22%), Social Sciences (12%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences3370.4%
- Business, Management and Accounting1736.1%
- Psychology1022.3%
- Social Sciences612.0%
- Everything else1429.6%
- 1Marketing30% of their works
- 2Social Psychology13% of their works
- 3Sociology and Political Science12% of their works
- 4Organizational Behavior and Human Resource Management6% of their works
- 5Experimental and Cognitive Psychology6% of their works
- 6Applied Psychology4% of their works
Research topics
Which keywords describe Nancy M. Puccinelli's research?
The keywords of their largest research topics: Brand Trust, Consumer Behavior, Service Quality, Customer Experience, Multichannel Retailing, Customer Satisfaction, Perceived Value and Obedience.
- Guilt
- Teacher Immediacy
- Self-Regulation
- Color Psychology
- Obedience
- Customer Satisfaction
- Customer Experience
- Consumer Behavior
- Brand Trust
- Service Quality
- Multichannel Retailing
- Perceived Value
- Social Norms
- Kansei Engineering
- Student Participation
- Theory of Planned Behaviour
- Shame
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 17 words, with their numbers
- Brand Trust181 topic
- Consumer Behavior181 topic
- Service Quality132 topics
- Customer Experience111 topic
- Multichannel Retailing111 topic
- Customer Satisfaction71 topic
- Perceived Value71 topic
- Obedience61 topic
- Social Norms61 topic
- Color Psychology41 topic
- Kansei Engineering41 topic
- Self-Regulation41 topic
- Student Participation41 topic
- Teacher Immediacy41 topic
- Theory of Planned Behaviour41 topic
- Guilt31 topic
- Shame31 topic
Where does Nancy M. Puccinelli work?
Nancy M. Puccinelli's main affiliation in the publication record is Babson College, United States.
How many publications and citations does Nancy M. Puccinelli have?
OpenAlex counts 47 works and 2,745 citations for Nancy M. Puccinelli, an h-index of 16, ranking #751,012 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
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