Science Explorer Interactive view Map

Park Thaichon

Park Thaichon publishes mostly in Sociology and Political Science, Marketing and Artificial Intelligence, on topics such as Digital Marketing and Social Media, Customer Service Quality and Loyalty and AI in Service Interactions.

World rank
#76,002
of 1,633,909 ranked researchers
Rank in Australia
#2,035
of 35,497
Works
46
Citations
298
Citations per work
6.5

What does Park Thaichon research?

Sociology and Political Science: 20.5%Marketing: 15.4%Artificial Intelligence: 10.3%Organizational Behavior and Human Resource Management: 10.3%other fields: 43.5%20%top field
Sociology and Political Science20.5%Marketing15.4%Artificial Intelligence10.3%Organizational Behavior and Human Resource Management10.3%other fields43.5%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Sociology and Political Science20% of their works
  2. 2Marketing15% of their works
  3. 3Artificial Intelligence10% of their works
  4. 4Organizational Behavior and Human Resource Management10% of their works
  5. 5Strategy and Management10% of their works
  6. 6Industrial and Manufacturing Engineering5% of their works

Research topics

Which keywords describe Park Thaichon's research?

The keywords of their largest research topics: Customer Experience, Electronic Word-of-Mouth, Social Media, Customer Satisfaction, Service Quality, Artificial Intelligence, Service Robots and Brand Trust.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Customer Experience73 topics
  2. Electronic Word-of-Mouth71 topic
  3. Social Media71 topic
  4. Customer Satisfaction41 topic
  5. Service Quality41 topic
  6. Artificial Intelligence31 topic
  7. Service Robots31 topic
  8. Brand Trust21 topic
  9. Co-Creation21 topic
  10. Consumer Behavior21 topic
  11. Digital Twin21 topic
  12. Impulse Buying21 topic
  13. Multichannel Retailing21 topic
  14. Narrative Persuasion21 topic
  15. Smart Manufacturing21 topic
  16. Transportation21 topic
  17. Value Creation21 topic

Where does Park Thaichon work?

Park Thaichon's main affiliation in the publication record is Griffith University, Australia.

How many publications and citations does Park Thaichon have?

Science Explorer counts 46 works and 298 citations for Park Thaichon, ranking #76,002 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.